Bókun, a Tripadvisor company, is the complete booking and channel management solution for extraordinary experiences.
The only booking system you’ll need to run, sell, and grow your experiences. Bókun is the how to your wow - tech built for experience operators and resellers who want to focus on guest experiences, not get lost in admin.
One platform. Every tool. From booking widgets that boost direct bookings, an engine for instant online sales, a Marketplace of 2,600+ OTAs and resellers, seamless channel and inventory control, website builder, and detailed reporting. All set up to boost bookings and strip away admin headaches.
Learn more

JOpt.TourOptimizer is an enterprise optimization engine for route planning, scheduling, and resource allocation across logistics, transportation, dispatch, and field service operations. It is built for organizations that need to solve complex planning problems under real-world business constraints rather than simple consumer-grade route calculation. The platform supports vehicle routing and scheduling scenarios such as VRP, CVRP, VRPTW, pickup and delivery, multi-depot planning, heterogeneous fleets, and workforce scheduling.
JOpt.TourOptimizer can model time windows, working hours, visit durations, capacities, skills and expertise levels, territories, zone governance, overnight stays, alternate destinations, and custom business rules. This makes it suitable for production deployments where feasibility, transparency, and operational reliability matter. It is designed to generate practical plans that help teams balance travel time, service commitments, workload distribution, and operational cost in demanding enterprise environments.
The solution is available both as an embedded Java SDK and as a Docker-based REST API with OpenAPI and Swagger support. This allows software vendors, enterprise developers, and system integrators to embed advanced optimization into TMS, ERP, CRM, WMS, dispatch systems, customer platforms, and field service applications. With support for scalable integration and modern service architectures, JOpt.TourOptimizer helps organizations improve planning efficiency, service quality, SLA compliance, transparency, and operational resilience at scale. It also supports enterprise integration strategies that require reproducible optimization runs, structured outputs, and flexible deployment models.
Learn more
SmartGuide
SmartGuide is an innovative digital audio guide platform that turns smartphones into personalized tour guides, providing engaging self-guided tours at more than 1,400 destinations worldwide. With GPS-triggered audio narratives that activate as users approach points of interest, it allows travelers to explore at their leisure. The platform boasts a library of over 10,000 audio tours, covering more than 100,000 attractions, all accessible offline to guarantee uninterrupted exploration without the need for an internet connection. Catering to a wide-ranging international audience, SmartGuide offers content in 30 different languages. Its advanced AI-driven content management system empowers local guides, tourism boards, and attractions to easily create and distribute digital guides, featuring capabilities such as automatic text-to-speech and integration with translation services. Additionally, SmartGuide provides customizable white-label solutions, allowing tourism organizations to present the app under their own branding with minimal development expenses. This unique combination of accessibility and flexibility positions SmartGuide as a key player in the evolving landscape of travel technology.
Learn more
Project Expedition
Explore and reserve a wide array of excursions, tours, and attractions globally with Project Expedition. With thousands of activities available, we offer competitive pricing and exceptional customer support. Whether you're seeking relaxation or thrill, budget-friendly options or luxury experiences, guided tours or self-exploration, the choices are virtually limitless. We ensure timely pick-up and drop-off services at the cruise terminal, along with seamless airport or hotel transfers to various destinations. Whether your adventure lasts from 2 days to 20, you can select from safaris, single-destination journeys, or multi-stop experiences. Our team is dedicated to assisting you in customizing a trip tailored to your preferences. Enjoy entry to popular attractions, with options for skip-the-line access, guided tours, and audio guides available. Our commitment is to support you before, during, and after your travels, providing help with planning activities, including bespoke, private, or group excursions. Furthermore, we are readily available to assist with last-minute reservations, modifications, or cancellations, ensuring a smooth travel experience from start to finish. Your adventure awaits, and we're here to make it unforgettable.
Learn more