Capillary Insights+ Description
Get actionable insights with AI-Powered Customer Analytics and Business Intelligence. Consumers expect brands and retailers to understand them and their preferences. Capillary Insights+ provides deeper insight and critical insights into the behavior and preferences of your consumers. It's hard to track where your consumer is and how they interact with your brand today because there are so many interaction channels. A Consumer Data Platform allows you to gather consumer data from all touchpoints, and create a 360deg single view. You can capture data from all channels, cleanse and dedupe consumer records, enrich consumer records based upon each activity. You can get a 360deg single view for each consumer, as well as transactional and behavioral activity across all channels. Personalized messaging and experiences that are powered by CDP data can increase conversions.