Best Marketing Software for LiveRamp

BDEX Omni IQ uses AI to help you find more customers just like your ideal clients. The BDEX Identity Graph, uses a vast network of SDKs, app publishers, and primary data sources to help companies identify consumers across all channels. It authenticates over 470 million hashed email-MAID-IP matches linked to 113M households across the US each month. BDEX is the only identity platform that guarantees all IDs are linked to real people and removes all IDs linked to bots, click farms, and other forms of ad fraud, as well as all temporary IDs due to Apple's ATT/DoNotTrack. Nominated as the top Identity Technology by AdExchanger, BDEX can help you improve your targeting and reach more customers.

Skai is the best marketing platform for brands that want to plan, activate, and measure growth strategies through the most engaging digital channels. Skai is the only marketing platform that combines data-driven insights with best-of-breed optimizing to help brands make informed decisions, scale up and measure performance across Google and Facebook, Microsoft, Amazon and Walmart, Roundel and Apple Search Ads. Machine-learning algorithms and artificial Intelligence from Skai leverage market signals to help companies predict and keep up with the omnichannel customer journey. Skai is backed by Sequoia Capital and Arts Alliance, Tenaya Capital and Bain Capital Ventures.

We make it easier for e-commerce companies to compete. Our AI acts as a team of expert marketers, helping you to grow your brand and increase sales. AdRoll's growth marketing platform will help you build a brand that customers love, turn more customers into customers, and increase customer loyalty. AdRoll is a growing network of over 37,000 brands. Find more people who will fall in love your brand. Our proprietary AI and advanced audience targeting combine to create awareness and drive new site traffic. Inspire action through ads, email, or your online store. Combine what you know about customers with our over 1.2 million shopper profiles to find items they will love and buy. To drive growth, go beyond customer acquisition and leverage your customer relationships. Personalized cross-channel experiences that are relevant and personalized will increase loyalty and lifetime value (LTV).

B2B companies today rely on accurate data to drive their sales and marketing strategies. KickFire's IP Address Intelligence™ converts IP addresses to companies and provides account level firmographic data such as industry, revenue and employee count. B2B marketers can use this data to identify visitors to their websites, personalize content and target ads. They can also enrich forms and append CRM data to other account-based marketing strategies. KickFire's IP addresses intelligence and B2B firmographic information are available through its LIVE leads platform, API and integrations with the most current technologies.

Paragone is a performance marketing platform focusing on the ever-growing space of paid social media. Adopting and optimizing a real cross-channel advertising strategy in both B2C and B2B companies is a key to success for new-gen digital marketers. We help companies efficiently maximize reach and optimize revenue through actionable analytics and campaign automation tools.

Blueshift empowers brands to engage customers on a 1:1 level by turning data and intelligence into effortless, actionable insights across every channel. Our all-in-one platform combines a customer data platform, AI-based decision-making, and a cross-channel marketing hub giving brands everything they need to seamlessly deliver personalized, real-time experiences throughout the entire customer journey. With an integrated customer data platform and cross-channel marketing hub, Blueshift equips brands with everything needed to deliver seamless, real-time 1:1 experiences throughout the entire customer journey.

ONEcount is a customer-data platform (CDP), which combines a complete Marketing Activation Platform with a tightly integrated stack. ONEcount leverages a rich history of identity resolution, data consolidation, advanced identification and targeting tools. It streamlines the tech stack while delivering a simple-to manage ecosystem. The system includes aggregated dashboards, cross tactic visualizations, secure third party data feeds/ETL engine and built-in email marketing capabilities. It also features advertising integrations, single sign-on capabilities, social and social media capabilities, and a host other tools to facilitate cross-sell/upsell initiatives, increase sales, and personal 1-to-1 messaging.

Lexer is the Customer Data & Experience Platform helping brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more drive incremental sales from improved customer engagement. As the only CDP built specifically for retail, Lexer combines your customer data from any system into a single view of the customer and enriches it with predictive analytics, third-party data, and custom surveys. As your all-in-one hub for marketing, ecommerce, retail, and service, Lexer enables every team to independently gain customer insights, segment audiences, orchestrate personalized campaigns, improve service, and measure performance against key metrics and business KPIs. With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value. Lexer has: > Driven 15x higher campaign revenue than benchmarks [Rip Curl] > Delivered 600% ROI for total campaign performance [Wondercide] > Decreased acquisition costs by 50% [Black Diamond] > Increased revenue from paid channels by 5x [Brand Collective] > Improved email engagement up to 270% [Harris Scarfe]

Excellence in performance marketing is as much about strategy and technology as it is about the process. Our team of data-driven analysts and marketers will pair you with us to create a performance-marketing strategy that aligns with your goals. Sidecar can tailor a solution to your needs. Modernize your traditional business model. Complex for simple. Unified for siloed. Sidecar Technology Suite removes the obstacles of ad networks native tools and interfaces and offers the convenience of an all-in, retail-specific platform. Each element is tailored to your business by our team, resulting in a 100% customized solution that helps you achieve your performance goals. Our feed processing and optimization technology. Sidecar Link ensures product data is clear, granular and structured for success on Google and other social media platforms, such as Facebook, Amazon, Microsoft, Microsoft, Microsoft, Microsoft, Microsoft, and Amazon. Our campaign optimization technology. Sidecar Apex is powered intelligent automation.

Acxiom allows you to access global data and insights for premium audiences. Engaging and personalizing digital and offline experiences helps you better understand, identify and target your ideal audience. Marketing technology, identity resolution, and digital connectivity all converge in a "borderless" digital world. Brands can now locate data attributes, service availability, and the digital footprint around the globe quickly to make informed decisions. Acxiom, the global leader in data analytics, has thousands of data attributes across more than 60 countries. This allows brands to improve customer experiences by providing meaningful data-driven insights and helps them make millions of dollars every day. You can reach, engage, and understand audiences all over the world, maximize your media investment, and create more personalized experiences. Acxiom data helps you reach audiences all over the world and deliver meaningful experiences.

Monetate, an all-in one personalization solution, empowers companies to learn more about their customers and provide engaging experiences across all digital touchpoints. Monetate has been recognized in the industry as the #1 Personalization Provider to Top 1000 E-Retailers. Monetate has also been awarded 3 TrustRadius Top Rating Awards by our customers. Monetate's 14-year history of personalization has proven to be a reliable source of ROI. With the support of experts, proven playbooks and actionable insights, you can create and deliver memorable experiences. You can use patented technology to delight customers with personalized experiences that are impactful and personal. This includes sophisticated A/B testing and AI-driven personalization. Monetate offers business users an easy, WYSIWYG interface to create personalized experiences at their speed of thought.

The ActionIQ Customer Data Platform allows you to align people, technology, processes, and people to deliver exceptional customer experiences at every touchpoint. How to distinguish the CDP posers and the real players. ActionIQ's guide will save you months of tedious research and help you understand the confusing CDP landscape. Consumers expect brands to get to know them and deliver helpful, authentic experiences in today's experience economy. Large organizations can use the ActionIQ CDP to resolve customer data fragmentation and gain customer intelligence to orchestrate experiences across all touchpoints. Create an omnichannel smart hub stack that unites data and empowers teams to get the real-time insights they require. You can build trust-building and profitable customer experiences at scale by gaining deep customer insight.

Partnerize is the leader of partnership automation. Partnerize's AI-powered Partnerize Partner Automation Platform simplifies partner management. It also has proprietary AI and machinelearning to help you optimize performance and achieve the best results. More than two dozen awards have been won for the Partnerize platform, including Best Technology at the International Performance Marketing Awards. Partnerize is used by the world's top companies, including 63 of the most prestigious retailers, 12 international airlines and 9 of largest telecoms. Plus, more than 200 global brands rely upon Partnerize to manage and drive more than $6B in partner sales each year and $500M in partner payments.

Increase your audience and keep them interested. All this for free. Digital behavioral data can be used to provide insights, targeting, personalization, and other capabilities. With ease, you can collect clear and educated consent from website visitors. Your audience will be empowered to share and amplify your content on the open internet. It's easy to install, customize quickly, and it's always free to use. Deep insights can be gleaned from digital behavior on the open internet. Make your engagements more meaningful by connecting with real consumers. Our Consent Management Platform (CMP), which stores and communicates consent statuses of users and their cookies to you, gives you greater control and allows you to choose how you use data collected from your website.

Optimize TV advertising investments with Justify. You can trust cross-screen measurement and attribution that is fast, accurate, and actionable. Do not settle for reporting on TV advertising performance across multiple screens and waiting for optimizations to be made. Don't be afraid to use inaccurate TV ad measurement. This will reduce confidence and distort reporting and predictions. Get the functionality and support that you need to convert insights into action and drive ROAS. iSpot measures impressions, performance, and effectiveness of all TV ads. It leverages our proprietary ad catalogue and airings data, has exclusive access to 16M Smart TVs, and integrates with 300+ streaming platforms. Ace Metrix has been acquired by iSpot, allowing for expanded TV ad measurement capabilities and attribution to include survey-based creative assessment. Advertisers now have the ability to track both the business results and brand impact of TV or video advertising.

We can help you maximize your marketing data's value, even though every company has data challenges. We are an extension of your marketing team, and can be considered extended partners. Our goal is to make MarTech more efficient by integrating people and processes across platforms. You can achieve true data-driven decision making power when all three are in place. The MSIGHTS platform, a suite of integrated services and applications that were built from the ground up ensures your data is enterprise- and analytics-ready. You can take control of your marketing data and maximize its value. You can use our solution packages to solve specific problems or combine them to harness the full power MSIGHTS across all aspects of the data operations and marketing value chain. Each solution includes our data expertise and collaborative customer service team, from implementation to ongoing services.

Gravy Analytics processes billions upon billions of location signals from mobile devices every day to understand where people are and why. Millions of location signals are sent daily from mobile devices. The largest events database provides context for millions of POIs and places. Visits to consumers based on 100% deterministic data. Verified and cleansed location data via APIs or batch delivery options. Real-world consumer insights to help with foot traffic, attribution and competitive analysis. Data-driven advertising campaigns can be driven by location-based audiences. With high-quality location data, we want to help companies tackle their most difficult business problems. Brands and advertisers need context to understand the reasons consumers travel where they do. Local events and activities that we choose to participate in provide context and insight into our lives, interests, and affinities.

We provide marketers with privacy-compliant, addressable audience data to help them reach new customers, improve marketing analytics, gain deeper insights, and boost the performance of omnichannel campaigns. Identify, engage, and reach your best customers through digital touchpoints. Unlock your data's value for business growth. With a better understanding of audience data and consumer profiles, you can improve your marketing and advertising campaigns. Connect directly with one of our audience specialists to determine and build the most effective audience plan for your campaign goals. Eyeota, the global leader in audiences for insights, targeting, and personalization, removes the barriers created by data silos, and integrates across all digital channels and categories. Eyeota combines online and offline identifiers into powerful audience-targeting information for B2B brands and B2C advertisers.

Take advantage of the flow of big data. Datastream's products transform data into actionable intelligence. This helps to ensure successful campaigns, marketing programs, and enhances the customer experience. A complete suite of data products and services that will help you gain competitive advantages and achieve game-changing results. Our data, marketing insights, and data management expertise will propel your business to the next level. Datastream Group offers a complete suite of digital services that will help your business reach a higher level. Our pristine data products can help you achieve your desired impact and increase your profitability. Our unique data product, the Datastream Group onedb, combines our top databases and includes datapoints for every record. Onedb has over 300 million records and is a single source solution to multi-channel and omni-channel marketing. onedb is available for lease or purchase and can be used on both digital and offline platforms.

We deliver personalized CPG Marketing using real-time intelligence, rapid response and a variety of tools to decode consumer behavior and maximize relationships with consumers. All at unprecedented scale. Identify your target audience and how to best reach them. Before you decide what you want to say, you need to know your audience. Use our custom or syndicated segments to better align with your shoppers. Analyze shopper data and gain insights to better understand your audiences. Our data geeks can show off their skills. Our analytics provides incredibly precise insights based upon years of consumer data, ensuring highly personalized messages. Deliver personalized messages to turn shoppers into customers and buyers into fans. We can help you reach a new audience or increase loyalty among your existing customers.