Best Marketing Account Intelligence Software for Xplenty

Marketo Engage is part of Adobe Experience Cloud and is a complete solution that allows B2B marketers to manage leads and transform customer experiences through engaging with customers at every stage of complex buying journeys. Marketo Engage supports both account-based and demand-based marketing strategies. It combines sales and marketing to create personalized experiences, optimize content and measure business impact across all channels, from acquisition to advocacy. Rich behavioral data, built in intelligence, and sophisticated flow flows can be used to identify, engage, & accelerate your best opportunities. To deliver consistent and relevant experiences every time, you can use A/B testing, predictive content, and personalization. Reach buyers and prospects across all channels, including email, display and mobile, social media, search and offline. Deliver timely and engaging experiences. Optimize your marketing impact by understanding, proving, and optimizing it.

Data to power your entire company. Clearbit is your marketing data engine for all customer interactions. Get to know your customers and identify potential prospects. Personalize every sales and marketing interaction. Our proprietary real-time lookups provide accurate, fresh data. You can then immediately act on any new information with sales alerts and job change notifications. You can access company information such as employee count, technology used, industry classification, and employee details such as role, seniority, job change notifications, right from your computer. Our machine learning algorithms and our data set will give you all the information you need in order to convert leads and grow your company. You can get the right data straight into the tools that you already use. Clearbit was built from the ground up to seamlessly integrate into your existing stack. This will provide seamless data across sales, marketing, analytics, and other departments.

FullContact is a real-time, privacy-safe Identity Resolution company building trust between people and brands. We deliver the capabilities needed to create tailored customer experiences, improve ad targeting and measurement as well as improve identity verification and fraud solutions by unifying data and applying insights in the moments that matter. FullContact provides the data + intelligence you need in your platforms to accurately identify people and optimize experiences—while putting privacy and security first.

Crunchbase is the premier platform for professionals to find innovative companies, connect with their people, and pursue new opportunities. Over 55 million professionals--including entrepreneurs, investors, market researchers, and salespeople--trust Crunchbase to inform their business decisions. Companies around the globe rely on Crunchbase to power their applications. We receive over a billion API calls each year. We believe diversity promotes new solutions and uncovers old problems that still need to be solved. We want to make it easier for people and companies to have access to opportunities. This will allow them to accelerate innovation for a better tomorrow. Crunchbase Pro: This is for individuals who wish to access funding, investor, company and company data via our web interface. Advanced search, customized lists, personalized alerts, CSV exports, and custom lists are all available. This is a great tool for entrepreneurs, investors, market researchers, sales professionals, and other business professionals.