Best Market Research Software for Microsoft 365

Worldwide, professional researchers prefer a user-friendly and swift tool for the analysis and creation of presentation-ready biplots, correspondence maps, mdpref, and MCA maps. This powerful 64-bit software is compatible with both PCs and MACs. Our unique Brand Projector I enables users to compute and visually represent the necessary attribute alterations for repositioning a brand (column) to any desired location on a map. In addition, Brand Projector II offers researchers the ability to modify attributes (rows) interactively, allowing them to observe the corresponding movement of the brand (column) in real-time. This dynamic interaction enhances the understanding of brand positioning strategies significantly.

Software for enterprise survey in 150 countries. You can conduct insightful surveys and get actionable feedback. Monitor employee experience (EX), customer experience (CX), and engagement. Close the loop using shareable reports, dashboards and alerts. The first step is collecting data. The real value lies within the efficiency of reporting. We provide real-time reporting to help you spot trends sooner and gain deep insight into your organization to improve processes. Once you have completed your report, share it with others. You can create different share links with different filters depending on what you want viewers see based on your operational data, hierarchy, and organization. Integrate with Slack and Zendesk API, CRM, CRM, and more. Unlimited users, works in 49 languages. L'Oreal and Toyota are some of the clients. Allegiance Bank, Sony and the Government of Canada are others.

Create surveys, identify your target audience, and interpret intricate findings all in a single platform. Set up your survey in just a few minutes while seeing a live preview as you build. You can choose from various templates or create your own from the beginning. Enhance your surveys by incorporating videos, images, and audio elements. Pose open-ended questions or design different pathways for respondents to follow. The platform features built-in guides to assist anyone in formulating effective questions and answers. Access a vast audience of 100 million individuals across 49 distinct markets. Tailor your target audiences using integrated demographic filters and set custom quotas. With in-platform translation options, conducting international research has become remarkably seamless. Our interactive results feel almost magical, as insights emerge effortlessly while you engage with the data and demographics. Share findings easily among teams to help everyone connect more closely with consumers. To kick things off, consider conducting a free brand awareness survey to evaluate how your brand compares to others in the industry, ultimately enhancing your strategic decision-making. This comprehensive approach empowers you to gain deeper insights and fosters collaboration across your organization.

Great Question is used by researchers, designers, product managers, marketers, and marketers to create panels, schedule interviews, share insights, and send incentives. You can quickly build a network of customers to answer your great question. To find the perfect match, import, invite, filter. Use our research calendar to schedule interviews or integrate your data. In minutes, you can launch prototype tests and surveys. With tags, clips, highlights and results, you can transform survey results and interviews into consumable reports. Share your insights for everyone to see. To truly understand your customers and get their feedback on the work you are doing, it is essential to build something truly special. Today's companies don't have the systems and processes in place to make customer research an integral part of their decision-making process. We are a small, but powerful team of product managers, engineers, entrepreneurs, and designers.

Lucy is an AI-powered knowledge management system that allows more efficiency and productivity from your employees. She makes it easy to find what you need to know when you need to know it. She listens for changes in your data, reads those changes, and learns all about your organization's accumulated knowledge. She does this without moving it from the places it resides.. She understands documents, PowerPoints, PDFs, graphs used to interpret data, videos, and audios. She connects to third-party data sources to include their insights. Lucy's integration with Slack and Microsoft Teams makes it easy for your team to ask questions that she answers from her learned knowledge. She will help you find the best answer, and she identifies other possible answers if you need a different level of insight. She helps with onboarding, enablement, market insights and research, sales productivity, operational best practices, customer services support, and subject matter expert knowledge protection if individuals change roles or leave your organization. Lucy reads and absorbs every piece of information you want her to when she joins your team. Lucy never leaves, never forgets, and is gets smarter every day.