Motive, formerly KeepTruckin was a technology company that builds technology to increase safety, productivity and profitability for businesses that drive the physical economy. The Motive Automated Operation Platform combines IoT hardware and AI-powered apps to automate vehicle and machine tracking, driver safety and compliance, maintenance, spend management, as well as vehicle and equipment monitoring. Motive serves more 120,000 businesses in a variety of industries, including trucking, logistics, construction, oil & gas, food & beverage, field service, agriculture and passenger transit / delivery.