Make the most of automation in marketing. Increase sales conversions and customer interaction. Manage leads who interact with your brand and product on social media channels. Identify and nurture social activity. Automate profile discovery and activity gathering. To qualify them, leverage rule-based lead scoring. Search filters to define your buyer personas. Instantly generate leads To identify high-quality leads, you can leverage filters that span organizational and user attributes. You can achieve a high ROI in a very short time. Drive content creation and publish across multiple social media channels simultaneously. Track the content consumption and interactions of your posts to generate leads. Learn how to leverage social media insights. Social listening can be used to monitor social media channels of your brand for customer feedback, brand mentions, and discussions about specific keywords, topics, or industries. Then, an analysis will be performed to gain insights and take action on those opportunities.