Best Customer Data Platforms (CDP) for Oracle Cloud Infrastructure

Algonomy is powered with a proven real time customer data and analytics platform, and global retail expertise. You can now precisely integrate demand and supply, engage customers with contextually pertinent experiences throughout their lifecycle, and enable rapid time to market, resulting in immediate ROI for your company. The new digital world is based on decision-making, not data. Customers who are smart expect personalized engagement and deeper, more relevant experiences. Brands must be able to make immediate decisions to address what appear to be two competing goals: short-term conversion revenue and long-term lifetime values. Algonomy makes it easy to make this a reality. You can have AI-based actionability as well as deep domain-specific analytics. Algonomy was created by Manthan, a cloud analytics leader and RichRelevance, an experience personalization icon. This new combination gives retailers an immediate boost in digital competence.

To create a dynamic, real-time, single view of every customer, combine customer data from offline and online sources. Oracle Unity Customer Data Platform uses machine learning to determine the best next step in any business process. Integrate back-office and CRM data to create a 360-degree customer profile. Oracle Unity Customer Data Platform collects customer signals and applies them directly to the customer profile in real-time. This ensures that you always have the most current information about your customer. Consolidate and simplify all your offline, online, first-, third-, and fourth-party data sources to create a dynamic, connected customer profile. Connect individuals across devices, channels, domains, and networks. To create a single, accessible profile, use advanced privacy and identity controls. You can organize and maintain data quality by consolidating all your data, including behavioral signals in real-time, into one repository.

Lead activation is the ability maximize revenue from visitors who have already visited your website, app, or landing pages. It allows you to focus on lead quality, and improve ROI. We believe in technology-driven business, not technology-driven businesses. Our platform is a unique combination marketing and customer experience. Both should be at the centre of the business. Scalable and performance-oriented, our solution was born out of the need to unify web and contact centre experiences, transforming them into personal, coherent journeys. A flexible, end-to-end digital marketing toolbox designed with flexibility in view. Score and qualify leads, build audiences and personalise and optimize experiences on the web. We don't believe that one-size-fits all approaches are the best. Our partnership with customers begins with an assessment of the company’s digital maturity using BySide Lead Activation Diagnostic.

Perx Technologies, a Singapore-based Lifestyle Marketing SaaS Platform, is a category-creating Lifestyle Marketing SaaS Platform that helps large enterprises and digital native business transform from being transient and transactional into delivering continuous and meaningful customer interactions in the digital economy. This platform allows you to influence and drive customer action. It's never been easier to reward customers with personalized rewards. Enterprises are rushing to create mobile-first net new revenue streams through becoming 2 sided marketplaces. The Perx Lifestyle Marketing Platform allows enterprises to redefine customer engagement, create a marketplace for commerce in under 30 days, and be a strong Adtech competitor in the mobile-first economic. The platform powers large, global brands and allows organizations of all sizes the opportunity to monetize customer engagements through personalized, revenue-generating digital experiences that millions of end customers can enjoy.

Nominow, the original Dutch-developed customer data platform, harvests touchpoint data from any source that your organization may have. It continuously builds and enriches customer profiles from a single source of truth. This makes it a valuable resource for any marketing campaign, event, or customer interaction you might want to start. Every company has its own optimized marketing tech stack. Therefore, every Nominow implementation will be unique. We work with you and your team to assess the current situation and the strategic direction in which Nominow will operate. We evaluate customer data sources, IT environment, and specific requirements. Your Nominow solution will always be tailored to your particular situation and needs. To give you real, actionable insights on your customers, we make sure that you have complete control over your customer data. Nominow implementations typically take 6-8 weeks.