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ease
features
design
support

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Description

Veritone Attribute serves as a comprehensive solution for broadcast attribution, allowing you to enhance the effectiveness of your linear TV and radio advertising campaigns by linking advertisements to web lift in almost real-time. This platform enables you to monitor and visualize your campaign metrics, illustrating how ads impact web traffic and the number of unique visitors to websites. Designed specifically for broadcasters, Veritone Attribute provides the necessary tools to evaluate ad performance, helping to secure and attract more business through concrete ROI insights. You can establish connections between ads and web lift, presenting this data through visually engaging and easily distributable reports. By harnessing data effectively, both radio and television can better compete with digital platforms, aiming to capture a bigger share of advertisers' budgets. Utilize near-real-time performance analytics to connect web engagement to your broadcast efforts, allowing you to track the success of your campaigns and adjust strategies promptly based on various metrics, such as specific days, time slots, and creative elements. This adaptability ensures that your advertising efforts are not only effective but also responsive to the evolving market landscape.

Description

Justify and maximize your investments in television advertising with reliable and swift cross-screen measurement and attribution. Instead of enduring lengthy waits for performance reports on your TV ad campaigns, leverage precise insights that enable you to make timely optimizations. Steer clear of unreliable measurement methods that could undermine your confidence and skew your reports and forecasts. Equip yourself with the necessary tools and support to transform insights into actionable strategies that enhance your return on advertising spend (ROAS). iSpot evaluates ad impressions and performance comprehensively by utilizing a unique ad catalog and airing data, along with exclusive access to 16 million Smart TVs and direct partnerships with over 300 streaming platforms and demand-side platforms (DSPs). The acquisition of Ace Metrix has further enriched iSpot’s capabilities, allowing advertisers to conduct survey-based assessments of creative effectiveness. Consequently, advertisers can now effortlessly monitor both the tangible business results and the broader brand influence of their TV and video advertising efforts. This comprehensive approach ensures that every advertising dollar is spent wisely and effectively.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

LiveRamp
Oracle Cloud Infrastructure
Winmo

Integrations

LiveRamp
Oracle Cloud Infrastructure
Winmo

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Veritone

Founded

2014

Country

United States

Website

www.veritone.com/applications/attribute/

Vendor Details

Company Name

iSpot.tv

Founded

2012

Country

United States

Website

www.ispot.tv

Product Features

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Product Features

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Alternatives

Alternatives