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Description

In the aforementioned real-life split test, relying on the so-called "experts" could have resulted in a substantial loss of thousands of potential email subscribers throughout the duration of our landing page's existence. When you consider the impact of that conversion gap over weeks, months, or even years, the significance of conducting A/B tests to enhance your business becomes exceedingly clear. Depending solely on marketing authorities can be quite risky. If you're in need of an A/B testing solution, your options are somewhat limited. Presently, you can choose from three primary types of software: Google Optimize, which can be helpful but often requires advanced knowledge to execute even the most straightforward tests; outdated, free WordPress plugins that haven't seen updates in years and offer minimal functionality; or you might find yourself overwhelmed by the lack of options. It's understandable if you haven't been as proactive in testing and optimizing your site as you ought to be, given the challenges in finding effective tools.

Description

Always Be Testing. Always Be Converting. You can easily create and run tests to increase sales, reduce cart abandonment, or build digital experiences that convert without IT involvement. You can create your experiences exactly how you want them without ever writing a line of code. VWO Editor has been trusted by thousands of CRO Experts and growth leaders for more than a decade to create and test experiences with millions of users. You can easily change the headline, CTA and images of any page. Modify pages already in use or create multiple versions of the same page. You can also make styling changes like changing the background color, font styles, or borders. Drag, move and hide options allow you to make layout changes such as bringing a form or offer to the top of the fold. Unlimitless undoes to correct your mistakes. You can access a whole library of widgets for testing.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

WordPress Yes 
BigCommerce No 
CallRail No 
CallTrackingMetrics No 
Constant Contact Lead Gen & CRM No 
Contentsquare No 
Demandbase No 
Drupal No 
GetResponse No 
Google Analytics No 
Heap No 
Joomla! No 
Kissmetrics No 
Magento No 
Marketing Optimizer No 
Mixpanel No 
Mopinion No 
RudderStack No 
Shopify No 
comScore No 

Integrations

WordPress Yes 
BigCommerce Yes 
CallRail Yes 
CallTrackingMetrics Yes 
Constant Contact Lead Gen & CRM Yes 
Contentsquare Yes 
Demandbase Yes 
Drupal Yes 
GetResponse Yes 
Google Analytics Yes 
Heap Yes 
Joomla! Yes 
Kissmetrics Yes 
Magento Yes 
Marketing Optimizer Yes 
Mixpanel Yes 
Mopinion Yes 
RudderStack Yes 
Shopify Yes 
comScore Yes 

Pricing Details

$19 per month
Free Trial No 
Free Version No 

Pricing Details

$199 per month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Thrive Themes

Founded

2013

Country

Switzerland

Website

thrivethemes.com/optimize/

Vendor Details

Company Name

Wingify

Founded

2009

Country

India

Website

vwo.com/testing/

Product Features

AB Testing

Audience Targeting No 
Campaign Segmentation No 
Funnel Analysis No 
Heatmaps No 
Landing Pages / Web Forms No 
Multivariate Testing No 
Split Testing No 
Statistical Relevance Analysis No 
Surveys No 
Test Scheduling No 
Visual Editor No 

Product Features

AB Testing

Audience Targeting Yes 
Campaign Segmentation Yes 
Funnel Analysis Yes 
Heatmaps Yes 
Landing Pages / Web Forms Yes 
Multivariate Testing Yes 
Split Testing Yes 
Statistical Relevance Analysis Yes 
Surveys Yes 
Test Scheduling Yes 
Visual Editor Yes 

eCommerce Personalization

A/B Testing No 
Abandoned Cart Email No 
Dynamic Pricing No 
Offers & Discounts Notifications No 
Personalized Site Navigation No 
Product Recommendations No 
Reporting / Analytics No 
Social Insights No 

Feature Management

A/B Testing No 
Entitlement Management No 
Feature Alerts No 
Feature Flag / Toggle No 
Feature Rollout Management No 
KPI Monitoring No 
Kill Switch No 
Multivariate Testing No 
Product Experimentation No 
Whitelist Creation No 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

Alternatives

Alternatives

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