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Description
We simplify the process for advertisers to reach unique audiences within the most widely used mobile games and applications. Our solutions for mobile advertising, market research, and app monetization not only promote growth but also provide incentives for mobile users. Advertisers can set specific targets for in-app interactions, paying only when users reach predetermined milestones such as completing a game tutorial or finishing a level. A key component of mobile monetization, rewarded video allows publishers to captivate users with video advertisements at strategic moments during gameplay, rewarding them with virtual currency that enhances their gaming experience. Interstitial videos occupy the entire screen during natural transitions in apps or games, featuring a timer and optional skip button for user convenience. Additionally, an offerwall serves as a centralized location within the app for various rewarded advertising opportunities, allowing users to select offers in exchange for virtual currency. This versatile format can be customized to fit any application that utilizes a virtual economy, thereby enhancing user engagement and satisfaction. Ultimately, these advertising strategies foster a more interactive experience for users while providing valuable insights and revenue opportunities for developers.
Description
Taptica operates as a global mobile advertising platform that is publicly traded and designed to assist leading brands in connecting with their most valuable users through an extensive variety of traffic sources. By utilizing proprietary technology and harnessing the power of big data along with advanced machine learning, Taptica facilitates effective media targeting on a large scale. The platform offers a cohesive environment where brands can engage more meaningfully with mobile audiences, ensuring that they reach relevant groups with precision. Our services include advanced targeting options and tools for reengagement throughout the mobile landscape. Additionally, we provide a cutting-edge programmatic platform, Tremor Video, which emphasizes storytelling through video content. Taptica is dedicated to maximizing revenue opportunities for publishers across all digital platforms by employing a robust tech stack that includes dynamic supply segmentation and quality assurance algorithms. Through these innovations, we ensure that our clients can effectively attract and retain their target audiences at scale.
API Access
Has API
API Access
Has API
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Tapjoy
Founded
2007
Country
United States
Website
www.tapjoy.com
Vendor Details
Company Name
Taptica
Founded
2011
Country
United States
Website
www.taptica.com
Product Features
App Monetization
Banner Ads
Data Monetization
Dynamic Product Ads
Native Ads
Playable Ads
Rich Media Ads
Sponsorships
Subscriptions
Video Ads
Product Features
Social Media Advertising
Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization