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features
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support

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Description

Smartmail Marketing serves as Canada Post's direct mail marketing solution for businesses aiming to connect with current or potential customers via postal services. Campaigns can utilize options like Neighbourhood Mail, Personalized Mail, or Postal Code Targeting, allowing for audience selection based on geographic, demographic, and address information. Companies have the flexibility to design their campaigns using Canada Post's online tools, or they may collaborate with Canada Post specialists and independent Smartmail Marketing partners for assistance in audience targeting, creative design, printing, mail preparation, and delivery logistics. This service accommodates both individual mailings and campaigns that align with digital marketing efforts, featuring various promotional materials such as postcards, letters, brochures, and flyers. The scope of a campaign, along with its targeting, formats, and postage rates, is determined by the sender's specific goals and the type of mail product chosen. Ultimately, Smartmail Marketing represents an integrated postal and marketing service rather than merely functioning as a standalone software application, enhancing the way businesses reach their audiences through targeted mail solutions.

Description

Yatmo delivers localized intelligence for real estate platforms, realty networks, customer relationship management systems, software providers, and property technology applications. The platform enhances property listings by incorporating information about nearby schools, childcare facilities, retail outlets, public transportation options, train stations, and other significant local attractions, all while providing context on distances and travel times. Users can integrate interactive maps and summaries using JavaScript, iframes, or a WordPress plugin, or create tailored experiences through the REST API. Additionally, it produces neighborhood-specific text in various supported languages and offers structured location data to enhance listings and search functionalities. The Model Context Protocol (MCP) server makes neighborhood data accessible to compatible AI assistants and agents, ensuring seamless integration. Yatmo also supports customizable branding and multiple site implementations, with variations in country and language coverage depending on market and licensing needs. This versatility allows users to cater their offerings to diverse audiences effectively.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Drupal No 
Model Context Protocol (MCP) No 
Odoo No 
TYPO3 No 
WordPress No 

Integrations

Drupal Yes 
Model Context Protocol (MCP) Yes 
Odoo Yes 
TYPO3 Yes 
WordPress Yes 

Pricing Details

Campaign costs depend on objectives and scope. Rates and applicable fees vary by mail service and campaign; Canada Post publishes separate rate information for Neighbourhood Mail, Personalized Mail, and Postal Code Targeting.
Free Trial No 
Free Version No 

Pricing Details

€500/month
Portal plans for the map and nearby places start at €500/month, excluding VAT, for up to 10,000 active listings. The monthly fee is based on deployment scope, not map-load volume. Smaller businesses can ask about lower-priced plans. Summary data, neighbourhood content, travel times, enrichment, MCP, and pricing for software vendors and agency networks are quoted according to project scope, coverage, and usage.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Canada Post

Founded

1981

Country

Canada

Website

www.canadapost-postescanada.ca/cpc/en/commercial/marketing/campaign/direct-mail/direct-mail-smm.page

Vendor Details

Company Name

Yatmo

Founded

2016

Country

Belgium

Website

yatmo.com

Product Features

Direct Mail Automation

A/B Testing No 
Analytics/Reporting No 
Campaign Management No 
Data Import/Export No 
Delivery Tracking No 
Design Management No 
Event Triggered Mailings No 
List Scrubbing No 
Mailing List Purchasing No 
Mailing Services Integration No 
Pre-made Templates No 
Printing Services Integration No 
Response Alerts No 

Product Features

Location Intelligence

Behavioral Analytics No 
Data Visualization No 
Demographic Data No 
Geocoding No 
Geofencing No 
Location Tracking No 
Predictive Analytics No 
Trade Area Analysis No 

Alternatives

No Alternatives

Alternatives