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Description
Smartmail Marketing serves as Canada Post's direct mail marketing solution for businesses aiming to connect with current or potential customers via postal services. Campaigns can utilize options like Neighbourhood Mail, Personalized Mail, or Postal Code Targeting, allowing for audience selection based on geographic, demographic, and address information. Companies have the flexibility to design their campaigns using Canada Post's online tools, or they may collaborate with Canada Post specialists and independent Smartmail Marketing partners for assistance in audience targeting, creative design, printing, mail preparation, and delivery logistics. This service accommodates both individual mailings and campaigns that align with digital marketing efforts, featuring various promotional materials such as postcards, letters, brochures, and flyers. The scope of a campaign, along with its targeting, formats, and postage rates, is determined by the sender's specific goals and the type of mail product chosen. Ultimately, Smartmail Marketing represents an integrated postal and marketing service rather than merely functioning as a standalone software application, enhancing the way businesses reach their audiences through targeted mail solutions.
Description
thanks.io is a direct mail automation platform and API that sends handwritten-style postcards, letters, notecards, gift cards, and MagnaCards on autopilot — combining real physical mail with the speed, tracking, and personalization of modern marketing software.
Trusted by 5,000+ businesses since 2017, it helps marketers, agencies, realtors, e-commerce brands, nonprofits, and SaaS companies cut through digital noise by reaching customers in the mailbox. Every piece is printed with a proprietary handwriting engine featuring realistic AI fonts and an optional Realism Mode with natural spacing and cross-outs.
Mailer types: 4x6, 6x9, and 6x11 postcards; windowed and windowless letters; folded notecards with real stamps; branded gift cards; and 6x9 MagnaCards with a pop-out fridge magnet. Standard or First Class postage, domestic and international.
Features: per-recipient AI messaging, dynamic images, Google Street View postcards, dynamic per-recipient QR tracking with real-time scan notifications via email, SMS, and webhooks, and analytics by template and list.
Automation: drip campaigns, birthday/holiday triggers, Neighbor Blast radius mailers, evenFLOW paced sending, CSV upload, address verification, suppression lists, address collection landing pages, and native Canva sync.
Developer-first REST API v2 with OpenAPI spec, OAuth2, personal access tokens, webhooks, embeddable send widget, and LLM-friendly documentation MCP server.
500+ native integrations: HubSpot, Salesforce, Pipedrive, ActiveCampaign, HighLevel, Zoho, Shopify, WooCommerce, BigCommerce, Magento, plus Zapier, Make, n8n, Pipedream, and 8,000+ apps.
No minimums, no commitments, real free tier, and discounted nonprofit postage from $0.45/piece.
API Access
Has API
No
API Access
Has API
Yes
Integrations
BoldTrail
No
GoHighLevel
No
Integrately
No
Pabbly Connect
No
Pipedream
No
Zapier
No
n8n
No
Integrations
BoldTrail
Yes
GoHighLevel
Yes
Integrately
Yes
Pabbly Connect
Yes
Pipedream
Yes
Zapier
Yes
n8n
Yes
Pricing Details
Campaign costs depend on objectives and scope. Rates and applicable fees vary by mail service and campaign; Canada Post publishes separate rate information for Neighbourhood Mail, Personalized Mail, and Postal Code Targeting.
Free Trial
No
Free Version
No
Pricing Details
45¢ per postcard
No minimums. No commitments. Cancel anytime.
Real free tier - start sending without a credit card.
Yearly billing unlocks an extra subscription discount.
Nonprofits ship postcards from just $0.45/piece.
All-in pricing — print and postage included.
Real free tier - start sending without a credit card.
Yearly billing unlocks an extra subscription discount.
Nonprofits ship postcards from just $0.45/piece.
All-in pricing — print and postage included.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Canada Post
Founded
1981
Country
Canada
Website
www.canadapost-postescanada.ca/cpc/en/commercial/marketing/campaign/direct-mail/direct-mail-smm.page
Vendor Details
Company Name
thanks.io
Founded
2017
Country
United States
Website
www.thanks.io
Product Features
Direct Mail Automation
A/B Testing
No
Analytics/Reporting
No
Campaign Management
No
Data Import/Export
No
Delivery Tracking
No
Design Management
No
Event Triggered Mailings
No
List Scrubbing
No
Mailing List Purchasing
No
Mailing Services Integration
No
Pre-made Templates
No
Printing Services Integration
No
Response Alerts
No
Product Features
Direct Mail Automation
A/B Testing
No
Analytics/Reporting
Yes
Campaign Management
Yes
Data Import/Export
Yes
Delivery Tracking
Yes
Design Management
Yes
Event Triggered Mailings
Yes
List Scrubbing
Yes
Mailing List Purchasing
Yes
Mailing Services Integration
Yes
Pre-made Templates
Yes
Printing Services Integration
Yes
Response Alerts
Yes
Alternatives
No Alternatives
