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Description
The ScroogeFrog™ service is specifically developed to combat click fraud, ensuring that advertisers get genuine traffic for their investments. By preventing ad impressions from fraudulent referrals and filtering out sites that generate unsuitable traffic, ScroogeFrog helps optimize your advertising expenses. It utilizes over 20 user characteristics to accurately identify individuals, maintaining this recognition even if the user alters their IP address, changes their browser, or deletes cookies. Additionally, ScroogeFrog™ tracks user interactions on the site post-click by analyzing unique devices through evercookies, which act as digital fingerprints. Consequently, advertisers can allocate their budgets toward authentic impressions and clicks, ensuring that only genuine users engage with their ads rather than competitors or bots intent on depleting resources. This proactive approach significantly lowers advertising costs by minimizing the exposure to fraudulent clicks and unwanted visitors. Ultimately, ScroogeFrog™ not only protects your advertising investments but also enhances the overall efficiency of your marketing strategy.
Description
The inClick Ad Server is specifically created for website owners and advertising networks to streamline the selling and management of ad inventory via an intuitive self-service interface. Recognizing that each implementation may have distinct characteristics, the foundational architecture of the inClick Ad Server is built upon an adaptable object model that can be customized to meet individual needs. Coupled with the API, this flexibility allows users to alter, personalize, and optimize the ad server to align with their unique requirements. As fraudulent activities pose a significant risk to advertising networks, often manifesting as seemingly legitimate clicks generated through deceptive tactics, we have developed a distinctive feature exclusive to the inClick Ad Server known as the Click Definition Service. Similar to how an anti-virus program operates, this service scrutinizes every click against a predetermined set of definitions to identify and mitigate potential fraud. This proactive approach not only enhances the integrity of advertising campaigns but also provides users with peace of mind in their advertising efforts.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
€0.0025 per visitor
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
ScroogeFrog
Country
Estonia
Website
scroogefrog.com
Vendor Details
Company Name
inMotion Group
Founded
1999
Country
United States
Website
www.inmotiongroup.com
Product Features
Click Fraud
Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking
Product Features
Ad Server
A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving