Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
The 1Channel Sales Scheme Management Software provides businesses with the tools needed to effectively organize and manage trade promotions across various brands, product categories, SKUs, retail locations, and sales channels. Administrators have the capability to design schemes that include offer conditions, eligibility criteria, and expiration dates, with the option to assign these schemes either individually or in bulk via spreadsheet uploads. Field teams and promoters can access relevant offers through a mobile application, while distributors are able to view pertinent promotions at the time of order placement. This system accommodates various types of promotions, including value-based, volume-based, and free-goods offers, alongside workflows for approvals, handling overlaps, checks for eligibility, and comprehensive reporting on redemptions, sales performance, and return on investment. It is tailored for companies within the FMCG and CPG sectors, as well as consumer-durable brands, retailers, trade-marketing and sales teams, and channel partners who are managing promotions throughout their distribution networks. Additionally, the cloud-based plans feature compatibility with both Android and iOS applications, and pricing is contingent upon the specific features selected, the number of users, and the chosen deployment model. Overall, this software solution aims to streamline promotional activities, ensuring both efficiency and effectiveness in reaching target markets.
Description
For companies in the Consumer Packaged Goods (CPG) sector, trade spending typically ranks as the second highest cost, following the cost of goods sold. As consumer preferences and retail alliances evolve swiftly, these companies require enhanced capabilities to efficiently manage their trade promotion optimization efforts. The quest to optimize trade spending is complicated by various external elements, including fierce competition in the market, region-specific logistics, and compliance with regulations. Additionally, organizations encounter obstacles stemming from internal issues, such as fragmented data across multiple platforms (including ERP, POS systems, and syndicated data from sources like Nielsen), challenges in extracting insights from analyses conducted before and after promotions, and the common difficulties in fostering collaboration among teams in sales, marketing, finance, and demand planning. To tackle these challenges effectively, Wipro has developed its Promax® suite of solutions, which encompasses trade promotion management, optimization, and execution (TPM, TPO, and TPx), ensuring a comprehensive approach to trade spend management. By leveraging these solutions, CPG companies can navigate the complexities of trade spending with greater efficiency and effectiveness.
API Access
Has API
No
API Access
Has API
No
Integrations
Datatron
No
Denodo
No
HPE Consumption Analytics
No
IBM Apptio
No
PTC FlexPLM
No
Ubersmith
No
WhatsApp
Yes
Integrations
Datatron
Yes
Denodo
Yes
HPE Consumption Analytics
Yes
IBM Apptio
Yes
PTC FlexPLM
Yes
Ubersmith
Yes
WhatsApp
No
Pricing Details
Month-to-month and annual plans are available; annual billing is promoted as discounted. Pricing is customized according to scheme types, users, workflows and channel configuration.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
1Channel
Founded
2014
Country
India
Website
www.1channel.co
Vendor Details
Company Name
Wipro
Country
United States
Website
www.wipro.com/consumer-packaged-goods/wipro-promax/
Product Features
Trade Promotion Management
Analytics / ROI Tracking
No
Approval Workflow
No
Budgeting & Forecasting
No
Claims Management
No
Competitor Analysis
No
Compliance Management
No
Customer Management
No
Discount Management
No
Pricing Optimization
No
Promotion Calendar
No
Settlement Management
No
Trade Agreement Management
No
Product Features
Trade Promotion Management
Analytics / ROI Tracking
Yes
Approval Workflow
No
Budgeting & Forecasting
Yes
Claims Management
No
Competitor Analysis
Yes
Compliance Management
No
Customer Management
Yes
Discount Management
No
Pricing Optimization
No
Promotion Calendar
No
Settlement Management
No
Trade Agreement Management
No