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ease
features
design
support

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Description

Streamline the process of linking revenue to your campaigns and channels through effective marketing attribution. Spend less time managing multiple reports and dedicate more effort to enhancing your outputs and budget allocation. Enable data-driven decision-making by seamlessly integrating your website, CRM, and marketing applications to access the essential data exactly where it is needed. Monitor interactions such as calls, forms, live chats, and other touchpoints effectively. Effortlessly track every click, call, and conversation directed to your website through our comprehensive forms, live chat, and call tracking solutions. Connect your marketing efforts to clicks, leads, and sales, allowing you to determine what strategies succeed and what falls short. Understand the behavior of high-quality leads to refine your campaigns using value-focused metrics. Your data exists, but the challenge lies in its disconnection, making it difficult to discern which channels are generating new leads or to identify which leads convert into sales. With Ruler's marketing attribution software, you can integrate the data from your leads into your CRM and analytics tools, ensuring you have a holistic view of your marketing performance. This integration empowers marketers to make informed decisions and optimize their strategies effectively.

Description

Achieve a comprehensive understanding of your True Lead Value at every stage of your marketing journey. Gain complete insight into the origins of your leads, their behaviors, and the actual worth of your marketing efforts. Take control of the most crucial KPIs that influence your marketing funnels, designed specifically by marketers for marketers. Recognize how each interaction within your marketing strategy can either enhance or diminish the value of your leads. Merge various touchpoints and lead sources to identify which traffic channels yield the highest value, while also monitoring revenue throughout the entire customer lifecycle, even extending years into the future. Access practical insights without needing any coding skills, spreadsheet manipulation, or complicated pivot tables—find the answers to your pressing questions in mere seconds. Effortlessly integrate your existing data without any coding, combining inputs from your email marketing platforms, merchant accounts, and more, guaranteeing complete accuracy in both your revenue and lead tracking. This streamlined approach empowers you to make informed decisions based on reliable data and real-time insights.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Nekton.ai
Stackreaction
Zapier
ActiveCampaign
Capsule
Drip
Easyflow
Facebook
Google Ads
Google Analytics
Klaviyo
Mailchimp
MemberMouse
Ontraport
Pipedrive
Salesforce
SamCart
Stripe
WooCommerce
Wufoo

Integrations

Nekton.ai
Stackreaction
Zapier
ActiveCampaign
Capsule
Drip
Easyflow
Facebook
Google Ads
Google Analytics
Klaviyo
Mailchimp
MemberMouse
Ontraport
Pipedrive
Salesforce
SamCart
Stripe
WooCommerce
Wufoo

Pricing Details

$79 per month
Free Trial
Free Version

Pricing Details

$95/month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Ruler Analytics

Founded

2016

Country

United Kingdom

Website

www.ruleranalytics.com

Vendor Details

Company Name

SegMetrics

Founded

2015

Country

United States

Website

segmetrics.io

Product Features

Call Tracking

CRM
Call Log
Call Recording
Call Routing
Caller Identification
Campaign Management
Conversion Tracking
IVR / Voice Recognition
Keyword Tracking

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Product Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Alternatives

Alternatives