Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
The Retail Merchandising Mobile Application facilitates collaboration between brand representatives and retail teams for executing in-store marketing initiatives. Through a centralized portal, managers are able to set up various campaigns, create store lists, and establish point-of-sale materials (POSM), as well as provide execution guidance and set audit criteria; these tasks subsequently become accessible via the mobile application. Field personnel are directed to adhere to specific workflows at the store level, where they can document and submit photographic evidence as validation of product placement, along with logging any anomalies such as store closures or renovations. The submitted tasks are subject to multiple levels of review—L1, L2, and L3—with mechanisms in place for tracking discrepancies and assessing compliance. Comprehensive dashboards provide insights into campaign reach, execution progress, individual outlet performance, and overall visibility metrics. The platform is designed to accommodate offline operations in the field and allows for customizable campaign and audit workflows. Targeted primarily at fast-moving consumer goods (FMCG) and consumer packaged goods (CPG) brands, as well as sectors like beverages, consumer electronics, personal care, automotive, and retail chains, it enhances merchandising effectiveness throughout various store locations while fostering a systematic approach to in-store execution.
Description
Gain real-time insights into shelf monitoring for your ideal retail environment with ShelfWatch. This innovative tool effectively understands the merchandising conditions of SKUs, delivering actionable insights that foster a continuous improvement cycle, assisting consumer packaged goods (CPG) companies in achieving their perfect store goals. Utilizing advanced Image Recognition technology, it enhances sales force efficiency, provides valuable shelf condition insights, and promotes additional sales growth. ShelfWatch offers a comprehensive overview of store execution by tracking various customizable KPIs to meet your specific needs. The mobile application features image capture capabilities that analyze product placement and visibility on shelves, incorporating advanced functions such as blur detection and ensuring proper alignment with eye-level standards. Moreover, it allows for image capture in areas without internet connectivity, with the ability to upload once a connection is restored. Additionally, ShelfWatch seamlessly connects with a variety of Sales Force Automation (SFA) and Distribution Management System (DMS) applications, making it a versatile tool for retailers. With its robust functionalities, ShelfWatch empowers retailers to enhance their merchandising strategies effectively.
API Access
Has API
No
API Access
Has API
No
Integrations
Microsoft Power BI
No
Pricing Details
Pricing varies by campaign scale, outlet count, user base, and feature requirements. Monthly and annual plans are available. Each plan includes mobile app access, campaign management, audit workflows, dashboards, and support.
Free Trial
No
Free Version
No
Pricing Details
Free
Free Trial
No
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
No
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
No
Mac
Yes
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
1Channel
Founded
2014
Country
India
Website
www.1channel.co/retail-merchandising-mobile-app
Vendor Details
Company Name
ParallelDots
Country
United States
Website
www.paralleldots.com/shelfwatch
Product Features
Retail Execution
AI / Image Recognition
No
Collaboration Tools
No
Data Collection
No
Inspection
No
Pricing / Placement Optimization
No
Product Education
No
Product Promotion Strategy
No
Retail Site Audit
No
Workforce Management
No
Product Features
Computer Vision
Blob Detection & Analysis
No
Building Tools
No
Image Processing
No
Multiple Image Type Support
No
Reporting / Analytics Integration
No
Smart Camera Integration
No
Retail Execution
AI / Image Recognition
No
Collaboration Tools
No
Data Collection
No
Inspection
No
Pricing / Placement Optimization
No
Product Education
No
Product Promotion Strategy
No
Retail Site Audit
No
Workforce Management
No