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features
design
support

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Description

Experience unparalleled insight into consumer movement patterns. Evaluate your business outcomes against both local and far-off competitors. Access data on over 13 million locations and establishments throughout the United States. Examine visitor trends and customer interactions within any retail sector. Determine visitor counts by hour, day, and month, while gaining geographical insights into customer origins and destinations. Uncover demographic profiles, interests, and purchasing intentions of your clientele. Identify key zones driving genuine economic engagement. Monitor customer retention rates and grasp shifting consumer behaviors. Additionally, assess the influence of major events on your business landscape. This comprehensive analysis will empower you to make informed strategic decisions.

Description

TraxSales is a sophisticated system for retail traffic intelligence and sales accountability, specifically engineered to assist businesses in precisely measuring customer interactions and enhancing performance without the need for increased foot traffic. By utilizing a camera-based people counting mechanism alongside sophisticated reporting tools, it captures time-stamped images of every individual who enters a store, thus establishing a reliable record of each potential sales opportunity. The system empowers managers to analyze and refine the collected data by filtering out entries that do not represent customers, such as staff members or delivery personnel, which leads to accuracy in traffic counts that surpasses those of conventional estimation methods. Furthermore, it seamlessly integrates this validated traffic data within a robust analytics framework, allowing businesses to monitor essential metrics like conversion rates, revenue per guest, staffing effectiveness, and trends in long-term performance. The platform also generates comprehensive reports detailing traffic patterns on an hourly, daily, and historical basis, thus equipping companies with the insights needed to optimize their staffing strategies effectively. By leveraging these insights, businesses can make informed decisions that enhance their overall operational efficiency.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

MapZot.AI Yes 

Integrations

MapZot.AI No 

Pricing Details

No price information available.
Free Trial No 
Free Version Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Placer Labs

Founded

2013

Country

United States

Website

www.placer.ai/

Vendor Details

Company Name

TraxSales

Founded

1996

Country

United States

Website

visualproof.traxsales.com

Product Features

Competitive Intelligence

Alerts/Notifications No 
Benchmarking No 
Competing Product Analysis No 
Keyword Tracking No 
Social Media Monitoring No 
Trend Analysis No 
Website Monitoring No 

Data Analysis

Data Discovery No 
Data Visualization No 
High Volume Processing No 
Predictive Analytics No 
Regression Analysis No 
Sentiment Analysis No 
Statistical Modeling No 
Text Analytics No 

Location Intelligence

Behavioral Analytics No 
Data Visualization No 
Demographic Data No 
Geocoding No 
Geofencing No 
Location Tracking No 
Predictive Analytics No 
Trade Area Analysis No 

Product Features

Computer Vision

Blob Detection & Analysis No 
Building Tools No 
Image Processing No 
Multiple Image Type Support No 
Reporting / Analytics Integration No 
Smart Camera Integration No 

People Counting

API No 
Anonymous Counting No 
Benchmarking No 
Car Counting No 
Conversion Tracking No 
Data Export No 
Events Statistics No 
Heatmaps No 
Mood/Age/Gender Recognition No 
Motion Detection No 
Reporting / Analytics No 
Retail Counting No 
Staff Exclusion No 
WiFi Tracking No 
Zone / Area Monitoring No 

Alternatives

Alternatives