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Description

Location Intelligence, expertly provided. A decade ago, PlaceIQ pioneered location intelligence within the marketing and media sectors. Now, we stand as the foremost data and technology firm, empowering businesses to harness location-based insights for better audience engagement and understanding. Utilize location data to implement audience strategies that yield measurable outcomes. Track foot traffic trends to analyze what influences actual visits to locations. Examine movement patterns to reveal market insights that aid in making informed decisions. Obtain top-tier location data by subscribing to our data licensing service, ensuring your business remains at the forefront of the industry. With our resources, you can make data-driven decisions that enhance your overall marketing effectiveness.

Description

Ignite your creativity with unparalleled Points-of-Interest (POI) data, comprehensive business listings, and insights into store visitor behavior across the United States. This extensive dataset features approximately 5 million POIs, encompassing every venue where consumers spend their money, including prominent retail chains, shopping centers, convenience stores, airports, and more. Additionally, it provides analytics on store visits, foot traffic statistics, and demographic insights related to POIs. The data can address critical questions such as the frequency of visits to stores, the origins of visitors, and their other shopping preferences. Effortlessly merge your current POI information with SafeGraph's enhanced Places data, which includes details like business categories, operating hours, visitation counts, and peak times. More than 5,000 leading brands are mapped to over 1 million points of interest, ensuring a comprehensive view. Locations that generate noise, such as ATMs and Red Box kiosks, are excluded from the dataset, as are closed businesses and irrelevant entities like home-based LLCs lacking employees. This meticulous curation guarantees that you receive only the most relevant and actionable insights for your commercial endeavors.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adobe Audience Manager Yes 
Advangelists Yes 
Google Marketing Platform Yes 
LiveRamp Yes 
MediaMath Yes 
Oracle Advertising Yes 
PlotProjects No 
Sizmek Ad Suite Yes 
The Trade Desk Yes 

Integrations

Adobe Audience Manager No 
Advangelists No 
Google Marketing Platform No 
LiveRamp No 
MediaMath No 
Oracle Advertising No 
PlotProjects Yes 
Sizmek Ad Suite No 
The Trade Desk No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Precisely

Founded

1968

Country

United States

Website

www.placeiq.com

Vendor Details

Company Name

SafeGraph

Founded

2016

Country

United States

Website

www.safegraph.com

Product Features

Location Intelligence

Behavioral Analytics No 
Data Visualization No 
Demographic Data No 
Geocoding No 
Geofencing No 
Location Tracking No 
Predictive Analytics No 
Trade Area Analysis No 

People Counting

API No 
Anonymous Counting No 
Benchmarking No 
Car Counting No 
Conversion Tracking No 
Data Export No 
Events Statistics No 
Heatmaps No 
Mood/Age/Gender Recognition No 
Motion Detection No 
Reporting / Analytics No 
Retail Counting No 
Staff Exclusion No 
WiFi Tracking No 
Zone / Area Monitoring No 

Product Features

Big Data

Collaboration No 
Data Blends No 
Data Cleansing No 
Data Mining No 
Data Visualization No 
Data Warehousing No 
High Volume Processing No 
No-Code Sandbox No 
Predictive Analytics No 
Templates No 

Location Intelligence

Behavioral Analytics No 
Data Visualization No 
Demographic Data No 
Geocoding No 
Geofencing No 
Location Tracking No 
Predictive Analytics No 
Trade Area Analysis No 

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