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Description

Expand your social media following by collaborating with influencers from around the globe. Form partnerships with other brands for mutual promotion to enhance visibility. Monitor all online mentions of your brand alongside those of your competitors. Engage in social listening across news outlets, blogs, forums, and various social media channels. Conduct thorough audits of influencer accounts to assess the authenticity of their followers and their engagement rates, ensuring they align with your brand's identity. Evaluate YouTube channels by analyzing subscriber metrics and engagement statistics to determine their compatibility with your brand. Review TikTok accounts for active engagement and follower information to identify suitable influencers for your brand representation. Continuously measure engagement rates across YouTube, Facebook, Instagram, and Twitter to guarantee that your audience remains engaged and connected, ultimately fostering a thriving online community. Additionally, regularly revisit your strategies to adapt to changing trends and audience preferences.

Description

Sprout Social’s Influencer Marketing solution empowers brands to maximize their marketing impact by finding and partnering with the right creators through AI-driven, topic-focused search capabilities. By simulating the way consumers discover content on social platforms, it helps marketers locate authentic influencers whose audiences closely match their target demographics. The platform ensures brand safety by allowing users to customize parameters and vet creators based on past content and partnership performance. Users can manage the entire campaign lifecycle—from outreach and contracting to content approvals—within a single, customizable interface. Sprout Social’s advanced analytics tools track ROI by measuring both paid and organic influencer content, enabling data-driven optimization. The platform also offers competitive analysis, trend reports, and industry insights to help marketers stay ahead. With 1:1 expert support and integration with social media management, it provides a seamless marketing experience. Leading brands rely on Sprout Social to drive authentic customer connections and measurable growth.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Filigran
Sprout Social

Integrations

Filigran
Sprout Social

Pricing Details

$25 per month
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Phlanx Global

Founded

2017

Country

Australia

Website

phlanx.com

Vendor Details

Company Name

Sprout Social

Founded

2010

Country

United States

Website

sproutsocial.com/influencer-marketing/

Product Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Product Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Alternatives

Alternatives