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Description
Rather than focusing on broad, outbound offers, engage in tailored, one-on-one marketing during your interactions with existing customers. Pega’s next-best-action methodology assesses various factors such as sales, service, risk, retention, and operational priorities in real-time to refine your communications. This empowers marketers to distinguish customers who exhibit potential for growth more effectively. By implementing Pega’s next-best-action strategies, you ensure that each customer receives the most appropriate action designed to increase your bank’s share of wallet. However, successful next-best-action strategies hinge on more than just internal customer data and transaction histories. The integration of real-time data from prevalent platforms like Hadoop, Cassandra, and Equifax allows you to enhance your strategies and gain a more comprehensive understanding of each customer. Consequently, this enriched data stream significantly improves your ability to make informed decisions in customer engagement.
Description
Act swiftly now and prepare for whatever lies ahead. Regardless of your work environment, Pega simplifies collaboration through a user-friendly and inclusive method of application development. Adapt promptly to evolving demands by integrating users on a single platform that utilizes low-code tools alongside developer-grade solutions. Encourage innovation and oversee low-code initiatives on a large scale within your organization through a single, all-encompassing dashboard. Enhance efficiency by providing business users, developers, and IT with the necessary resources exactly when and where they are needed. Speed up the creation of applications by swiftly and effortlessly defining essential app components. Manage and operationalize low-code solutions effectively across your organization with one unified dashboard. Equip IT teams to ensure that every application is developed within the organization's established guidelines. Offer application experiences that are relevant in the present while remaining poised for future scalability. Pega's user experience framework is specifically designed to cater to the needs of your developers, employees, and customers, ensuring a seamless interaction for all stakeholders involved. This approach not only fosters collaboration but also drives the overall success of your projects.
API Access
Has API
API Access
Has API
Integrations
AEGIS CTRM
AWS Marketplace
Aprimo
BeyondTrust Cloud Privilege Broker
Pyze
Rhino.ai
Sales Robots
Integrations
AEGIS CTRM
AWS Marketplace
Aprimo
BeyondTrust Cloud Privilege Broker
Pyze
Rhino.ai
Sales Robots
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Pegasystems
Founded
1983
Country
United States
Website
www.pega.com
Vendor Details
Company Name
Pegasystems
Founded
1983
Country
United States
Website
www.pega.com
Product Features
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
Social Media Advertising
Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions
Product Features
Application Development
Access Controls/Permissions
Code Assistance
Code Refactoring
Collaboration Tools
Compatibility Testing
Data Modeling
Debugging
Deployment Management
Graphical User Interface
Mobile Development
No-Code
Reporting/Analytics
Software Development
Source Control
Testing Management
Version Control
Web App Development
Business Process Management
Access Controls / Permissions
Alerts / Notifications
Business Process Automation
Business Rules Management
Collaboration
Process Change Tracking
Process Mapping
Process Modeling & Design
Visual Workflow Management
Low-Code Development
AI-Assisted Development
Business Process Automation
Collaborative Development
Data Aggregation and Publishing
Deployment Management
Drag & Drop
Integrations Management
Iteration Management
Performance Monitoring
Requirements Management
Templates
Visual Modeling
Web / Mobile App Development
Workflow Management