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Description
Passendo stands out as the premier European platform for monetizing newsletter inventory, having been established in 2016 by two visionaries in digital advertising. Our innovative email ad server and SSP have garnered accolades and are instrumental in delivering value to both publishers and advertisers on a global scale, boasting access to over 4,000 high-quality publishing house newsletters. By collaborating with major media publishers around the world, we facilitate the activation of new revenue streams through the underutilized channel of in-email advertising, allowing brands to engage with fresh audiences and discover exciting possibilities. We offer an array of essential features, including comprehensive campaign management with A/B testing, various pricing models such as CPM, CPC, and CPA, as well as sponsorship options. Users can personalize the appearance of Native and Display formats for each ad placement, and benefit from extensive reporting on advertisers, campaigns, and overall performance. Additionally, our platform empowers users to negotiate direct deals with their network of publishers, ensuring complete control and transparency through Inclusion and Exclusion filters. This flexibility enables advertisers to fine-tune their demand strategies to suit specific markets and industry verticals, enhancing their advertising effectiveness.
Description
REXRTB is an innovative Ad Serving System tailored for media buyers and sellers to achieve optimal outcomes. It provides a suite of tools designed for both supply and demand partners, facilitating effective management and oversight of advertising media and assets. The platform is built to accommodate a wide array of formats, channels, and models, ensuring versatility in advertising strategies. Recently, REXRTB introduced a cutting-edge ad serving technology that encompasses all essential features typically expected from a third-party solution. Our Supply-Side Platform (SSP) enables supply partners to showcase their traffic while seamlessly connecting with various demand-side platforms. All OpenRTB formats, including Display, Mobile, Video, Native, and Popunder/Popup ads, are readily accessible. The intuitive dashboard at REXRTB empowers supply partners, granting them the capability to manage their inventory efficiently and enhance revenue by serving the most pertinent ads. You can even create a personalized SSP tailored to your unique business objectives. Additionally, REXRTB's White Label Demand-Side Platform (DSP) allows users to design and oversee multiple campaigns, conduct real-time analysis and optimization, and monitor campaign performance metrics comprehensively. This robust feature set positions REXRTB as a comprehensive solution for maximizing advertising effectiveness.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
€500 per month
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Passendo
Founded
2016
Country
Denmark
Website
passendo.com
Vendor Details
Company Name
REXRTB
Founded
2018
Website
rexrtb.com
Product Features
Product Features
Ad Server
A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving
