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Description

Paragone is a performance marketing platform focusing on the ever-growing space of paid social media. Adopting and optimizing a real cross-channel advertising strategy in both B2C and B2B companies is a key to success for new-gen digital marketers. We help companies efficiently maximize reach and optimize revenue through actionable analytics and campaign automation tools.

Description

Monitor, evaluate, enhance, and refine the performance of your campaigns repeatedly. Utilize conversion tracking platforms that seamlessly integrate with leading advertising networks. Discover how to link your tools with your preferred ad networks, traffic sources, and affiliate partnerships. Our continuously growing integrations with ad networks enable you to swiftly incorporate new networks and accurately attribute conversions. Access pre-designed templates for easy integration with your chosen affiliate networks. Utilize Zapier integration to connect your campaign data with the applications and services you rely on daily. By adopting TrackingDesk, you immediately unlock valuable insights into your campaigns. You can group, filter, slice, and pivot virtually any campaign attribute to identify your most profitable traffic sources and audience characteristics. Additionally, gain knowledge on how to integrate your marketing stack with Zapier, allowing you to leverage your campaign data across various channels, accurately attribute conversions to subscribers, and grant reporting access to media partners and clients. This comprehensive approach ensures that you maximize the effectiveness of your marketing efforts.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Google Analytics Yes 
Adjust Yes 
ClickFunnels No 
Drip No 
Eulerian Yes 
Facebook No 
Facebook Ads Yes 
Fastory Yes 
Instagram Yes 
Kit No 
Meta Ads Yes 
Pinterest Yes 
Snapchat Yes 
TUNE No 
TikTok Yes 
Wibbitz Yes 
X (Twitter) Yes 
X Ads (Twitter Ads) Yes 
Zapier Yes 
Zoho CRM No 

Integrations

Google Analytics Yes 
Adjust No 
ClickFunnels Yes 
Drip Yes 
Eulerian No 
Facebook Yes 
Facebook Ads No 
Fastory No 
Instagram No 
Kit Yes 
Meta Ads No 
Pinterest No 
Snapchat No 
TUNE Yes 
TikTok No 
Wibbitz No 
X (Twitter) No 
X Ads (Twitter Ads) No 
Zapier No 
Zoho CRM Yes 

Pricing Details

$399 per month
Free Trial Yes 
Free Version No 

Pricing Details

$50 per month
Free Trial Yes 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

paragone.ai

Founded

2009

Country

United States

Website

paragone.ai/product/actionable-performance-monitoring/

Vendor Details

Company Name

TrackingDesk

Founded

2014

Country

Israel

Website

www.trackingdesk.com

Product Features

Social Media Advertising

Ad Buying No 
Ad Creation Yes 
Bulk Advertising Yes 
Campaign Management Yes 
Collaboration Tools Yes 
Comment / Reply Moderation Yes 
Digital Asset Management Yes 
Reporting / Analytics Yes 
Retargeting Yes 
Roles / Permissions Yes 

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

Product Features

Affiliate

Affiliate Management Yes 
Affiliate Tracking Yes 
Banner Management No 
Commission Management Yes 
Contest Management No 
Coupon Management No 
Email / Newsletter Communication No 
Fraud Detection No 
Multi Level Marketing (MLM) Yes 
Multi-Language No 
Social Sharing No 

Campaign Management

Channel Management Yes 
Contact Database No 
Email Marketing Yes 
Event Triggered Actions Yes 
Lead Management Yes 
Multi-Campaign Yes 

Alternatives

Alternatives

AnyTrack Reviews

AnyTrack

AnyTrack Analytics