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Description
Overtone functions as a contextual intelligence platform that scrutinizes real-time digital news and media, interpreting information with the thoroughness of a skilled journalist while harnessing the efficiency and reach of AI technology. It delves into page-level details to reveal clear, signal-driven insights about the impact of stories, the reasons behind their connections, and their alignment with brand identities. Catering to publishers, advertisers, and PR professionals, Overtone handles more than 1.4 billion requests each day, generating thousands of unique signals across an array of languages and providing audience curation that prioritizes content, enhancing targeting, brand safety, relevance of campaigns, and generating revenue without depending on intrusive personal data. By empowering media experts to "identify and act on the significant stories," Overtone integrates clarity, cultural context, community insights, and real-time "cultural pulse" signals into the existing infrastructure of adtech and content workflows, ultimately transforming how these professionals operate in a rapidly evolving media landscape. This innovative approach not only optimizes the efficiency of campaigns but also fosters a deeper connection between brands and their audiences.
Description
Contextual intelligence enables businesses to connect with consumers in their own areas of interest while eliminating the need for cookies. By merging text and visuals, a profound level of categorization and brand safety output is achieved. Liz determines the key taxonomies and the suitability of brands within these contexts. Seedtag's contextual AI technology harnesses the capabilities of Machine Learning to deliver an understanding of content that closely mimics human comprehension, ensuring the highest standards of brand safety available. This contextual intelligence is tailored to align with brand goals, ensuring a harmonious connection between brand values and the content consumed. The brand objectives are then transformed into specific actions integrated into the contextualization process. Liz's approach aims to place highly targeted ads that enhance both brand visibility and product recognition. Create compelling creatives that strengthen the connection and integration of your brand within the intended context, producing contextual advertisements that truly resonate with your target audience and foster deeper engagement. Ultimately, this strategy not only maximizes brand impact but also cultivates lasting consumer relationships.
API Access
Has API
API Access
Has API
Integrations
Prebid
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Overtone
Country
United States
Website
overtone.ai/platform/
Vendor Details
Company Name
Seedtag
Founded
2014
Country
Spain
Website
www.seedtag.com/our-solution/
Product Features
Artificial Intelligence
Chatbot
For Healthcare
For Sales
For eCommerce
Image Recognition
Machine Learning
Multi-Language
Natural Language Processing
Predictive Analytics
Process/Workflow Automation
Rules-Based Automation
Virtual Personal Assistant (VPA)