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Description
Promote your brand through Outbrain's premier publisher network and reach a precisely targeted audience that is highly engaged. While we pinpoint your ideal consumers, you can focus on achieving impactful business outcomes. Outbrain facilitates connections for brands and agencies with a vast segment of the global consumer base that interacts with content across the open web. Enhance your visibility, educate potential customers, and sway them while they are in exploration mode. Drive conversions at the lower end of the funnel such as purchases, app installations, and video views, among other actions. With our platform, you can ensure your content gains visibility, expands your audience, and boosts your online revenue. We serve as a vital element in the technology infrastructure of media companies, enabling them to effectively compete against large platforms for audience growth, interaction, and loyalty. Our years of expertise and commitment to innovation have positioned Outbrain as a leader in recommendation technology, continually enhancing how content of all types and formats is discovered across various devices. Join us to leverage these advancements and optimize your content's reach in an ever-evolving digital landscape.
Description
Harness the capabilities of AI to automatically discern your most impactful content while discovering economical audiences through various paid channels. By prompting users to take desired actions, you can pinpoint which content drives your intended results, with automatic reporting on top-performing pieces categorized by outcome. Moreover, uncover budget-friendly audiences for your material across paid platforms by leveraging predictions and optimizing for diverse factors, including creative elements, audience interests, demographics, devices, and channels. Eliminate the uncertainty of targeting strategies for each advertising medium; instead, allow our AI to analyze your content comprehensively, offering tailored audience recommendations that align with proven performance metrics for similar materials. Once you've selected your preferred outcome, our AI will not only predict but also test and fine-tune each content piece against an array of variables, ensuring you achieve the most cost-effective outcomes possible—transforming your advertising strategy into a data-driven powerhouse. This innovative approach not only enhances your targeting precision but also maximizes the return on your marketing investment.
API Access
Has API
No
API Access
Has API
Yes
Integrations
Adverity
Yes
BI Book
Yes
Blotout
Yes
Bright Analytics
Yes
CPV Lab Pro
Yes
Contently
Yes
DataChannel
Yes
Faraday
Yes
MetaRouter
Yes
Native Ad Buzz
Yes
Integrations
Adverity
No
BI Book
No
Blotout
No
Bright Analytics
No
CPV Lab Pro
No
Contently
No
DataChannel
No
Faraday
No
MetaRouter
No
Native Ad Buzz
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Outbrain
Founded
2006
Country
United States
Website
www.outbrain.com
Vendor Details
Company Name
inPowered
Founded
2014
Country
United States
Website
inpowered.ai/about/
Product Features
Brand Management
Approval Process Control
No
Artwork Management
No
Asset Management
No
Change Management
No
Fulfillment Distribution
No
Project Management
No
Content Marketing
Audience Targeting
Yes
Brand Management
No
Campaign Management
Yes
Categorization / Grouping
Yes
Conversion Tracking
Yes
Distribution Management
Yes
Editorial Calendar
No
Multi-Channel Publishing
No
Publish Scheduling
No
SEO Management
No
Social Media Management
No
Video Management
No
Marketing Planning
Budgeting & Forecasting
No
Collaboration
No
Flowchart
No
Goal Setting / Tracking
No
Marketing Calendar
No
Media Planning
No
Predictive Analytics
No
Presentation Tools
No
Project Tracking
No
Spend Management
No
PPC
A/B Testing
No
Account Alerts
No
Analytics / ROI Tracking
No
Bid Management
No
Budget Management
No
Campaign Management
No
Conversion Tracking
No
Google / Bing Ads
No
Keyword Research Tools
No
Keyword Tracking
No
Landing Pages / Web Forms
No
URL Builder
No
Product Features
Content Marketing
Audience Targeting
No
Brand Management
No
Campaign Management
No
Categorization / Grouping
No
Conversion Tracking
No
Distribution Management
No
Editorial Calendar
No
Multi-Channel Publishing
No
Publish Scheduling
No
SEO Management
No
Social Media Management
No
Video Management
No
