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Description
Marketing organizations can utilize a unified platform to oversee and coordinate every interaction with customers through various channels including email, mobile, social media, display advertising, and online. Chief Marketing Officers (CMOs) from diverse sectors will have the tools necessary to create outstanding customer experiences throughout all marketing engagements and across the entire customer journey. By transforming data from various sources into actionable insights, organizations can craft highly targeted audiences and enable customers to shape their next experiences through near real-time interactions. With Oracle Responsys, marketing teams gain the essential tools to provide the relevant and captivating experiences that their customers expect across multiple devices and channels. Despite advancements, email marketers continue to encounter difficulties in utilizing customer data for personalized email campaigns, maintaining ongoing engagement, and harmonizing email marketing efforts across different channels. Additionally, Oracle Responsys stands out for its award-winning email marketing features, ensuring that marketers can effectively connect with their audience. By integrating these capabilities, businesses can enhance their overall marketing strategies and foster stronger customer relationships.
Description
The iwinBACK system is a communication platform that allows B2C marketers to manage and automate communications through SMS, email, phone and 10+ other channels, all in one place. Harmonising the customer engagement strategy across channels allows organisations to save time and resources while simultaneously improving KPIs all along the customer lifecycle.
Convert, retain and winback customers like never before using personalised content on the right channel at the right time.
iwinBACK can help you to:
1. Automate the Customer Journey
2. Centralise and Harmonise Communications
3. Leverage Real-Time Data and Customer Behavioural Insights
4. Manage Multiple Clients and Brands
5. Integrations to Suit
6. 20+ Proven Journey Templates
API Access
Has API
No
API Access
Has API
No
Integrations
Antavo
Yes
Avora
Yes
Bloomreach
Yes
BlueConic
Yes
BlueVenn
Yes
Causal
Yes
Contentsquare
Yes
Integrate.io
Yes
Knak
Yes
Lytics
Yes
Integrations
Antavo
No
Avora
No
Bloomreach
No
BlueConic
No
BlueVenn
No
Causal
No
Contentsquare
No
Integrate.io
No
Knak
No
Lytics
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Oracle
Founded
1977
Country
United States
Website
www.oracle.com/marketingcloud/products/cross-channel-orchestration/
Vendor Details
Company Name
iwinBACK
Country
Canada
Website
iwinback.com
Product Features
Campaign Management
Channel Management
No
Contact Database
No
Email Marketing
No
Event Triggered Actions
No
Lead Management
No
Multi-Campaign
No
Email Marketing
A/B Testing
No
Artificial Intelligence
No
Auto-Responders
No
CAN SPAM Compliance
No
Customer Surveys
No
Drip Campaigns
No
Dynamic Content
No
Event Triggered Email
No
Image Library
No
Landing Pages/Web Forms
No
Mailing List Management
No
Mobile Optimized Emails
No
Reporting/Analytics
No
Subscriber Management
No
Template Management
No
WYSIWYG Email Editor
No
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No
Marketing Automation
A/B Testing
No
Analytics / ROI Tracking
No
Artificial Intelligence
No
Content / Blogging Platform
No
Customizable CTAs
No
Drip Campaigns
No
Dynamic Content
No
Landing Pages / Web Forms
No
Lead Scoring
No
Sales Intelligence
No
Search Marketing
No
Segmentation
No
Social Marketing
No
Website Visitor Tracking
No
Mobile Marketing
Channel Attribution
No
Contextual Targeting
No
Coupons
No
Email Marketing
No
Engagement Monitoring
No
In-App Marketing
No
Location-Based Marketing
No
Push Notifications
No
Text Messaging
No
Text-to-Win
No
Social Media Marketing
Analytics
No
Automated Publishing
No
Contact Management
No
Content Management
No
Conversion Tracking
No
Customer Targeting
No
Keyword Filtering
No
Multi-Account Management
No
Post Scheduling
No
Product Features
Marketing Automation
A/B Testing
Yes
Analytics / ROI Tracking
No
Artificial Intelligence
No
Content / Blogging Platform
No
Customizable CTAs
No
Drip Campaigns
Yes
Dynamic Content
Yes
Landing Pages / Web Forms
No
Lead Scoring
No
Sales Intelligence
No
Search Marketing
No
Segmentation
Yes
Social Marketing
Yes
Website Visitor Tracking
Yes
