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Description

To grasp the concept of master data management (MDM) thoroughly, we must start by defining master data while distinguishing it from master data management itself. Master data refers to the essential business information that underpins and categorizes the transactional and analytical data within an organization. This type of data is sometimes called “enterprise data” or “metadata” and typically encompasses application-specific metadata, various business perspectives, corporate dimensions, reference data, and master data assets. Instances of such enterprise data can include the chart of accounts, organizational or cost-center structures, market segments, product categories, and additional elements. On the other hand, master data management (MDM) performs the role indicated by its name—specifically managing master data. MDM integrates a suite of applications and technologies designed to consolidate, cleanse, and enhance master data while ensuring its synchronization with various applications, business processes, and analytical tools. Overall, MDM plays a crucial role in maintaining the integrity and consistency of data across an enterprise, ultimately driving more informed decision-making.

Description

Segmentation is a technique employed in Print and Broadcast Media that has traditionally relied on manual methods. However, RUZIVO has transformed this practice by introducing automation through Machine Learning, which not only enhances precision but also significantly reduces both time and expenses. The Segmentation process developed by RUZIVO involves identifying the beginning and end markers of radio clips and images intended for Broadcast and Print. In this phase, it is assessed whether the content—be it an image, video, audio clip, or email—qualifies as an advertisement. Once classified as either Ads or non-Ads, various media formats are then cross-referenced with an archive to identify whether they are new or duplicates. This step is crucial, as duplicates are cataloged while new Ads are sorted into categories based on industry, type, and any other client-specific criteria. The automation of the Classification process by RUZIVO has significantly expedited the time it takes for clients to become aware of new advertisements in their chosen categories, resulting in a more streamlined workflow. Consequently, clients can now respond more swiftly to advertising trends and changes in their respective markets.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Oracle

Website

www.oracle.com/sg/scm/product-lifecycle-management/master-data-management/

Vendor Details

Company Name

Data-Core Systems

Founded

1988

Country

United States

Website

www.ruzivomedia.com

Product Features

Big Data

Collaboration
Data Blends
Data Cleansing
Data Mining
Data Visualization
Data Warehousing
High Volume Processing
No-Code Sandbox
Predictive Analytics
Templates

Data Governance

Access Control
Data Discovery
Data Mapping
Data Profiling
Deletion Management
Email Management
Policy Management
Process Management
Roles Management
Storage Management

Master Data Management

Data Governance
Data Masking
Data Source Integrations
Hierarchy Management
Match & Merge
Metadata Management
Multi-Domain
Process Management
Relationship Mapping
Visualization

Product Features

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

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