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Description
Unleash the untapped potential of your digital marketing efforts. Oracle Data Cloud offers award-winning solutions tailored for every phase of the marketing journey. By minimizing waste and safeguarding your advertising budget, you can effectively connect with your target audience and evaluate the crucial metrics that truly reflect the outcomes of your online advertising initiatives. Gain deeper insights into your customers and the most promising prospects to maximize the effectiveness of your campaigns. Understand the triggers that motivate your audience to take action and identify the optimal moments to engage them using Oracle Data Cloud's superior audience and contextual intelligence solutions. Additionally, ensure protection against fraudulent activities while guaranteeing that your advertisements are visible and associated with safe and relevant content. Enhance the success of your campaigns with comprehensive solutions addressing viewability, invalid traffic (IVT), and brand safety, ultimately leading to a more robust advertising strategy that resonates with your audience.
Description
Sprinklr Marketing & Advertising stands out as an AI-driven enterprise platform designed for comprehensive campaign management, seamlessly integrating the entire marketing and advertising workflow across more than 30 digital, social, and paid channels into a single cohesive system. This innovative solution empowers global teams to efficiently plan, create, publish, manage, and analyze their campaigns, ensuring consistency, adherence to governance, and access to real-time insights. By bringing together campaign planning, content development, approval processes, and cross-channel publishing, it allows teams to effectively coordinate creative production and execution from one central hub, all while maintaining brand compliance through role-based access and audit trails. The platform's embedded AI enhances the creative process by offering generative brief and content recommendations, along with performance optimization insights and comprehensive reporting that highlight the factors influencing audience engagement and return on investment. Additionally, this approach fosters collaboration among team members, making it easier to adapt strategies in response to evolving market dynamics.
API Access
Has API
API Access
Has API
Integrations
Contentsquare
Convert Experiences
Cvent Event Management
Ketch
Leadspace
Mailchimp
ORMIT™-OpenJava
Oracle Cloud CX
Oracle Digital Assistant
Oracle Partner Relationship Management
Integrations
Contentsquare
Convert Experiences
Cvent Event Management
Ketch
Leadspace
Mailchimp
ORMIT™-OpenJava
Oracle Cloud CX
Oracle Digital Assistant
Oracle Partner Relationship Management
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Oracle
Founded
1977
Country
United States
Website
www.oracle.com/cx/advertising/
Vendor Details
Company Name
Sprinklr
Founded
2009
Country
United States
Website
www.sprinklr.com/products/marketing-and-advertising/
Product Features
Data Management
Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge
Marketing Analytics
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
Product Features
Campaign Management
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign
Content Creation
Advertising Content Creation
Case Study Creation
Collaboration Tools
Content Calendar
Content Creator Marketplace
Content Curation
Content Planning
Content Topic Research
Create Reports
Marketing Content Creation
Quiz Creation
Sales Content Creation
Template Creation
User-Generated Content
Video Content Creation
Visual Content Creation
Written Content Creation
Marketing Analytics
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
Social Media Advertising
Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions