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features
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support

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Description

At the forefront of digital marketing, OpenAudience enables outreach to every adult with a digital footprint across various devices, screens, and households on the open web. This innovative platform stands as a pioneering solution for people-based marketing, offering unique capabilities that enhance advertising efficiency and simplicity throughout the vast landscape of the open web. Engineered on three foundational principles, it prioritizes privacy by design while also integrating data with remarkable accuracy and precision. This allows brands to gain genuine insights into their customers and audiences, thereby driving superior advertising performance and maximizing yield. With the extensive scale of the open web, OpenX is unmatched in its understanding of this digital ecosystem, leveraging over a decade of experience running the industry’s largest and most reputable independent ad exchange for unparalleled reach and impact. As a result, marketers can confidently navigate the complexities of digital advertising while reaping the benefits of a robust and effective platform.

Description

Achieve business success by connecting with individuals authentically, efficiently, and at the most opportune times. Access and interact with over one billion targeted users through top-tier publishers on the foremost native discovery platform. Craft distinctive and pertinent advertising experiences by leveraging Taboola's insights into user behavior and versatile creative options. Accomplish your marketing goals—enhance visibility, acquire valuable leads, and motivate customers to engage online effectively. By doing so, you can create a more impactful presence in your market.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

ASTRAD DSP Yes 
Adloox Yes 
DV Publisher Suite Yes 
Adverity No 
Bidtellect No 
Blotout No 
DeeperDive No 
Flowplayer Yes 
Hevo No 
HubSpot Marketing Hub No 
Integral Ad Science No 
KNOREX XPO No 
Kodeless No 
MSIGHTS No 
Modern.ai No 
Mozart Data No 
Visitorkit No 
Website Traffic Generator No 
Y42 No 
diDNA Yes 

Integrations

ASTRAD DSP Yes 
Adloox Yes 
DV Publisher Suite Yes 
Adverity Yes 
Bidtellect Yes 
Blotout Yes 
DeeperDive Yes 
Flowplayer No 
Hevo Yes 
HubSpot Marketing Hub Yes 
Integral Ad Science Yes 
KNOREX XPO Yes 
Kodeless Yes 
MSIGHTS Yes 
Modern.ai Yes 
Mozart Data Yes 
Visitorkit Yes 
Website Traffic Generator Yes 
Y42 Yes 
diDNA No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

OpenX

Founded

2008

Country

United States

Website

www.openx.com

Vendor Details

Company Name

Taboola

Founded

2007

Country

United States

Website

www.taboola.com

Product Features

Ad Server

A/B Testing No 
Ad Inventory Management No 
Ad Optimization No 
Banner Management No 
Conversion Tracking No 
Mobile Ad Serving No 
Native Ad Serving No 
Newsletter / Email Ad Serving No 
Referrals / Affiliates No 
Rich Media Ad Serving No 
Video Ad Serving No 

App Monetization

Banner Ads Yes 
Data Monetization Yes 
Dynamic Product Ads Yes 
Native Ads Yes 
Playable Ads Yes 
Rich Media Ads Yes 
Sponsorships No 
Subscriptions No 
Video Ads Yes 

Product Features

Content Marketing

Audience Targeting Yes 
Brand Management No 
Campaign Management Yes 
Categorization / Grouping No 
Conversion Tracking Yes 
Distribution Management Yes 
Editorial Calendar No 
Multi-Channel Publishing Yes 
Publish Scheduling No 
SEO Management No 
Social Media Management No 
Video Management No 

PPC

A/B Testing Yes 
Account Alerts No 
Analytics / ROI Tracking Yes 
Bid Management Yes 
Budget Management Yes 
Campaign Management Yes 
Conversion Tracking Yes 
Google / Bing Ads Yes 
Keyword Research Tools Yes 
Keyword Tracking Yes 
Landing Pages / Web Forms No 
URL Builder No 

Search Engine Marketing (SEM)

A/B Testing Yes 
Account Alerts No 
Analytics / ROI Tracking Yes 
Bid Management Yes 
Budget Management Yes 
Campaign Management Yes 
Conversion Tracking Yes 
Google / Bing Ads Yes 
Keyword Research Tools Yes 
Keyword Tracking Yes 
Landing Pages / Web Forms No 
URL Builder No 

Alternatives

Alternatives