Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
OpenText Core Web Optimization is a comprehensive web personalization and testing platform that enables organizations to craft, test, and launch highly targeted web experiences. Leveraging audience segmentation and advanced targeting, the platform facilitates precise delivery of content that resonates with diverse visitor segments. It offers robust A/B and multivariate testing to optimize user engagement and conversion rates efficiently at scale. Integration with OpenText Web CMS and Google Marketing Platform allows seamless syncing of customer data, enhancing audience differentiation and contextual analytics. The platform supports flexible deployment with both SaaS and managed service options to minimize downtime and maintain service continuity. Teams benefit from detailed custom reporting that tracks visitor behavior, engagement, and conversion, enabling informed decision-making. OpenText Core Web Optimization also delivers tailored experiences across all device types, emphasizing mobile-first optimization through continuous testing. Overall, it empowers marketers and developers to accelerate time to market while maximizing digital marketing ROI.
Description
Personalized onsite campaigns and exit-intent popups can convert anonymous visitors into paying customers. Smart recommendations can reduce cart abandonment. Multiple exit-intent popups. Welcome Popups with 18 targeting guidelines. Cart abandonment solutions. Seasonal campaigns on-site, without coding. CTAs with Facebook and Linkedin buttons. Multiple campaign templates. Personal recommendations with an average 18% conversion Register now for a free account
API Access
Has API
No
API Access
Has API
No
Integrations
Bronto Marketing Platform
No
Campaign Monitor
No
ContactPigeon
No
Contentsquare
Yes
Facebook
No
Klaviyo
No
LinkedIn
No
Magento
No
Mailchimp
No
Mailchimp Transactional Email (Mandrill)
No
Integrations
Bronto Marketing Platform
Yes
Campaign Monitor
Yes
ContactPigeon
Yes
Contentsquare
No
Facebook
Yes
Klaviyo
Yes
LinkedIn
Yes
Magento
Yes
Mailchimp
Yes
Mailchimp Transactional Email (Mandrill)
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
$26.00 per month
Charging on new new individual profiles analysed.
Free Trial
Yes
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
OpenText
Founded
1991
Country
Canada
Website
www.opentext.com/products/core-web-optimization
Vendor Details
Company Name
Market Analytics Technology Ltd
Founded
2013
Country
United Kingdom
Website
www.socital.com
Product Features
AB Testing
Audience Targeting
No
Campaign Segmentation
No
Funnel Analysis
No
Heatmaps
No
Landing Pages / Web Forms
No
Multivariate Testing
No
Split Testing
No
Statistical Relevance Analysis
No
Surveys
No
Test Scheduling
No
Visual Editor
No
Personalization
A/B Testing
No
Abandoned Cart Saver
No
Account Based Marketing
No
Behavioral Targeting
No
Campaign Segmentation
No
Content Analytics
No
Contextual Targeting
No
Customer Profiles
No
Experience Management
No
Recommendation Engine
No
Website Personalization
No
Website Optimization Tools
Competitor Analysis
No
Content Management
No
Keyword Research Tools
No
Link Management
No
Performance Metrics
No
Problem Area Alerts
No
Product Features
AB Testing
Audience Targeting
Yes
Campaign Segmentation
No
Funnel Analysis
No
Heatmaps
No
Landing Pages / Web Forms
No
Multivariate Testing
No
Split Testing
Yes
Statistical Relevance Analysis
Yes
Surveys
No
Test Scheduling
No
Visual Editor
Yes
eCommerce Marketing
AB Testing
No
Abandoned Cart Email
No
Analytics / ROI Tracking
No
Customer Data Profiles
No
Dynamic Content
No
Email Marketing
No
Email Personalization
No
Facebook Ads
No
Google Ads
No
Product Recommendations
No
Push Notifications
No
Retargeting
No
SMS Marketing
No
Search Marketing
No
Segmentation
No
Signup Forms & Popups
No
Social Marketing
No
Triggered Emails
No
Website Visitor Tracking
No
eCommerce Personalization
A/B Testing
No
Abandoned Cart Email
No
Dynamic Pricing
No
Offers & Discounts Notifications
No
Personalized Site Navigation
No
Product Recommendations
No
Reporting / Analytics
No
Social Insights
No
Marketing Automation
A/B Testing
Yes
Analytics / ROI Tracking
Yes
Artificial Intelligence
No
Content / Blogging Platform
No
Customizable CTAs
Yes
Drip Campaigns
Yes
Dynamic Content
Yes
Landing Pages / Web Forms
Yes
Lead Scoring
No
Sales Intelligence
Yes
Search Marketing
No
Segmentation
Yes
Social Marketing
Yes
Website Visitor Tracking
Yes
Personalization
A/B Testing
Yes
Abandoned Cart Saver
Yes
Account Based Marketing
Yes
Behavioral Targeting
Yes
Campaign Segmentation
Yes
Content Analytics
Yes
Contextual Targeting
Yes
Customer Profiles
Yes
Experience Management
Yes
Recommendation Engine
Yes
Website Personalization
Yes