Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
OpenText Core Web Optimization is a comprehensive web personalization and testing platform that enables organizations to craft, test, and launch highly targeted web experiences. Leveraging audience segmentation and advanced targeting, the platform facilitates precise delivery of content that resonates with diverse visitor segments. It offers robust A/B and multivariate testing to optimize user engagement and conversion rates efficiently at scale. Integration with OpenText Web CMS and Google Marketing Platform allows seamless syncing of customer data, enhancing audience differentiation and contextual analytics. The platform supports flexible deployment with both SaaS and managed service options to minimize downtime and maintain service continuity. Teams benefit from detailed custom reporting that tracks visitor behavior, engagement, and conversion, enabling informed decision-making. OpenText Core Web Optimization also delivers tailored experiences across all device types, emphasizing mobile-first optimization through continuous testing. Overall, it empowers marketers and developers to accelerate time to market while maximizing digital marketing ROI.
Description
OpenText™ Lens™ is a robust and intuitive cloud-based application designed to provide transparency into the data interactions among enterprise applications, connected systems, customers, suppliers, and trading partners. By utilizing Lens, businesses can acquire the insights necessary to track the health of their processes against key performance indicators, enabling rapid responses to significant events and enhancing overall productivity. This tool ensures that insights related to integrated data flows are readily available to business users, allowing for an extended visibility that goes beyond the IT department. Users are treated to a top-tier experience, personalized through features like notifications, alerts, reporting, and collaboration tools. All data flows processed on the OpenText™ Trading Grid™ platform can be viewed in a unified interface, facilitating a comprehensive understanding of operations. This full visibility into various integration flows provides detailed insights into business processes in near real-time, empowering organizations to leverage data-driven insights for agile management. Moreover, by proactively addressing unforeseen challenges and mitigating risks, businesses can maintain their operational integrity and drive success. Ultimately, OpenText™ Lens™ serves as an essential tool for organizations looking to enhance their data visibility and operational efficiency.
API Access
Has API
No
API Access
Has API
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
No
In Person
Yes
Vendor Details
Company Name
OpenText
Founded
1991
Country
Canada
Website
www.opentext.com/products/core-web-optimization
Vendor Details
Company Name
OpenText
Country
United States
Website
www.opentext.com/products/lens-data-visibility
Product Features
AB Testing
Audience Targeting
No
Campaign Segmentation
No
Funnel Analysis
No
Heatmaps
No
Landing Pages / Web Forms
No
Multivariate Testing
No
Split Testing
No
Statistical Relevance Analysis
No
Surveys
No
Test Scheduling
No
Visual Editor
No
Personalization
A/B Testing
No
Abandoned Cart Saver
No
Account Based Marketing
No
Behavioral Targeting
No
Campaign Segmentation
No
Content Analytics
No
Contextual Targeting
No
Customer Profiles
No
Experience Management
No
Recommendation Engine
No
Website Personalization
No
Website Optimization Tools
Competitor Analysis
No
Content Management
No
Keyword Research Tools
No
Link Management
No
Performance Metrics
No
Problem Area Alerts
No