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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Data stands as the most essential asset for any organization, but its true value emerges only when it is effectively utilized and optimized. As the volume of data continues to surge, and as enterprises grapple with disconnected application ecosystems and an increasing variety of data types, many find it challenging to maintain data quality. Through enterprise data management, organizations can extract valuable insights and discover new avenues for competitive advantage, which in turn aids in cost control, customer understanding, and enhancing profitability. OpenText's enterprise data management solutions cater to a wide array of needs, covering aspects such as data governance, quality, security, and beyond. By leveraging OpenText™ Alloy™, businesses can transcend mere data integration, transforming raw data into actionable insights. Alloy empowers organizations to harmonize, cleanse, enrich, and consolidate their data within a unified cloud platform, ultimately boosting automation and operational efficiency. This holistic approach not only streamlines data handling but also fosters informed decision-making, positioning organizations for long-term success.

Description

OpenText Core Web Optimization is a comprehensive web personalization and testing platform that enables organizations to craft, test, and launch highly targeted web experiences. Leveraging audience segmentation and advanced targeting, the platform facilitates precise delivery of content that resonates with diverse visitor segments. It offers robust A/B and multivariate testing to optimize user engagement and conversion rates efficiently at scale. Integration with OpenText Web CMS and Google Marketing Platform allows seamless syncing of customer data, enhancing audience differentiation and contextual analytics. The platform supports flexible deployment with both SaaS and managed service options to minimize downtime and maintain service continuity. Teams benefit from detailed custom reporting that tracks visitor behavior, engagement, and conversion, enabling informed decision-making. OpenText Core Web Optimization also delivers tailored experiences across all device types, emphasizing mobile-first optimization through continuous testing. Overall, it empowers marketers and developers to accelerate time to market while maximizing digital marketing ROI.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

CAPSYS Capture Yes 
Contentsquare No 
OpenText Core Content Management Yes 
Otoedi Yes 
Rev-Trac Yes 
Smint.io Yes 
SynKEdge Yes 
Uptempo Yes 
VEERUM Yes 

Integrations

CAPSYS Capture No 
Contentsquare Yes 
OpenText Core Content Management No 
Otoedi No 
Rev-Trac No 
Smint.io No 
SynKEdge No 
Uptempo No 
VEERUM No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

OpenText

Founded

1991

Country

Canada

Website

businessnetwork.opentext.com/enterprise-data-management/

Vendor Details

Company Name

OpenText

Founded

1991

Country

Canada

Website

www.opentext.com/products/core-web-optimization

Product Features

Data Management

Customer Data No 
Data Analysis No 
Data Capture No 
Data Integration No 
Data Migration No 
Data Quality Control No 
Data Security No 
Information Governance No 
Master Data Management No 
Match & Merge No 

Product Features

AB Testing

Audience Targeting No 
Campaign Segmentation No 
Funnel Analysis No 
Heatmaps No 
Landing Pages / Web Forms No 
Multivariate Testing No 
Split Testing No 
Statistical Relevance Analysis No 
Surveys No 
Test Scheduling No 
Visual Editor No 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

Website Optimization Tools

Competitor Analysis No 
Content Management No 
Keyword Research Tools No 
Link Management No 
Performance Metrics No 
Problem Area Alerts No 

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