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Description

Monitor your brand and reputation diligently, ensuring that your marketing, communication, and PR initiatives are quantifiable. Avoid relying solely on intuition and gain a comprehensive understanding of your situation. Utilizing the OBI Brand Monitor allows you to maintain a clear view of all discussions and mentions of your organization both online and offline. This strategic approach enables you to enhance your brand and reputation more effectively. Additionally, track the overall sentiment regarding your organization and its competitors. Whether launching a new campaign or facing a crisis, you can instantly observe the impact on sentiment and make necessary adjustments. Keep your organization informed through automated, data-driven reports that are fully customizable to showcase the information you deem essential. The success of media monitoring hinges on its user-friendliness, so you can select what aspects to track in real-time, determine where routine reports are adequate, and decide what can be managed through narrowcasting. You simply communicate your preferences to us, and we will create a tailored environment to suit your needs. This ensures that your monitoring efforts align perfectly with your strategic goals.

Description

Qlaritics serves as a web-based platform for digital intelligence and media monitoring aimed at brands, agencies, communications teams, researchers, and public-sector entities. It aggregates data from a variety of sources including social media, news websites, forums, blogs, review platforms, and video channels, then categorizes this information by topics, individuals, sources, sentiment, intent, engagement levels, and timeframes. With its dashboards and reports, teams can effectively monitor brand visibility and reputation, analyze competitors, scrutinize audience behaviors, and identify conversation trends across different channels. The platform's analytical tools are designed to filter out bot activity and spam, pinpoint changes in sentiment, highlight emerging risks, and reveal significant trends for further examination. Additionally, Q-AI interprets the insights gathered, responds to inquiries about data fluctuations, elucidates potential reasons behind these changes, and generates summaries and recommendations that aid in monitoring, research, and communication strategies. All of these features work together to enhance the decision-making capabilities of organizations in a rapidly evolving digital landscape.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

OBI4wan

Founded

2011

Country

Netherlands

Website

www.obi4wan.com/en/products/media-monitoring/

Vendor Details

Company Name

Alnixa

Website

qlaritics.com

Product Features

Reputation Management

Campaign Management Yes 
Gamification No 
Response Management No 
Review Generation No 
Review Monitoring No 
Sentiment Analysis Yes 
Social Media Metrics Yes 
Social Media Monitoring Yes 
White Label No 

Social Media Monitoring

Audience Segmentation Yes 
Competitive Analysis Yes 
Configurable Alerts Yes 
Customer Engagement Yes 
Dashboard Yes 
Impact Scoring Yes 
Influencer Tracking Yes 
Reputation Management Yes 
Sentiment Analysis Yes 
Trend Tracking Yes 

Product Features

Alternatives

Alternatives