Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
MyTracker serves as an all-encompassing analytics and attribution platform tailored for mobile applications and websites. This tool empowers companies to glean valuable audience insights, evaluate advertising effectiveness, and reliably predict revenue streams. Its notable features encompass attribution for both mobile apps and websites, targeted audience engagement, and optimization of advertising campaigns, alongside providing detailed insights into user demographics, interests, and behaviors. Additionally, it offers revenue analytics across diverse traffic sources with long-term lifetime value predictions extending up to two years, as well as an anti-fraud mechanism to actively identify and mitigate ad fraud risks. Users benefit from the capability to export and store unlimited raw data, seamless integration through pre-built plugins for well-known platforms like WordPress and Joomla, and exceptional support available through various channels. With SDK support for platforms including iOS, Android, Unity Ads, and Flutter, along with compatibility with alternative app stores, MyTracker efficiently integrates with multiple advertising sources for enhanced tracking capabilities. This tool stands out as a vital resource for businesses seeking to optimize their digital marketing strategies effectively.
Description
Scalarr offers a cutting-edge solution for mobile ad fraud detection through advanced Machine Learning technology. To combat the most significant threats in mobile advertising, Scalarr employs a dual-layered approach with next-generation algorithms that achieve an impressive accuracy rate of up to 97% in identifying various forms of in-app fraud. Users can experience the benefits of Scalarr by exploring its capabilities to overview, analyze, and thwart mobile app install ad fraud using its unsupervised machine learning features before any harm occurs. The platform utilizes both unsupervised and semi-supervised machine learning techniques to automatically spot and understand fraud patterns across vast datasets. By examining countless clicks, installs, and post-install event variables, Scalarr significantly minimizes both false positives and false negatives in its detection process. With a sophisticated model design prioritizing result accuracy and thoroughness, Scalarr stands out as a robust tool that provides actionable insights at the individual conversion level, ensuring advertisers can make informed decisions regarding their ad campaigns. This comprehensive approach ultimately enhances the overall integrity of mobile advertising strategies.
API Access
Has API
No
API Access
Has API
No
Integrations
Adjust
No
AppLovin
Yes
AppNext
Yes
Apple Search Ads
Yes
Apple iOS
Yes
AppsFlyer
No
Branch
No
Flutter
Yes
Google Ads
Yes
Joomla!
Yes
Integrations
Adjust
Yes
AppLovin
No
AppNext
No
Apple Search Ads
No
Apple iOS
No
AppsFlyer
Yes
Branch
Yes
Flutter
No
Google Ads
No
Joomla!
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
MyTracker
Founded
2014
Country
Netherlands
Website
tracker.my.com
Vendor Details
Company Name
Scalarr
Founded
2016
Country
United States
Website
scalarr.io
Product Features
Marketing Attribution
Attribution Modeling
No
Audience Segmentation
No
Conversion Tracking
No
Cross-Channel Attribution
No
Customer Journey Mapping
No
Multi-Touch Attribution
No
Predictive Analytics
No
ROI Tracking
No
Mobile App Analytics
A/B Testing
No
Channel Attribution
No
Cohort Analysis
No
Funnel Analysis
No
In-App Events Tracking
No
Push Notifications
No
Retention Tracking
No
Revenue Tracking
No
Uninstall Tracking
No
Product Features
Click Fraud
Account Alerts
No
Activity Monitoring
No
IP Address Monitoring
No
IP Blocking
No
Keyword Tracking
No
Refund Management
No
Risk Assessment
No
Time on Site Tracking
No