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features
design
support

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Description

Mira serves as the AI assistant within the Meltwater platform, specifically designed for public relations, communications, and marketing teams. By posing inquiries regarding media coverage, social dialogue, audience insights, competitor analysis, and market trends, users can delve into responses that are anchored in Meltwater’s comprehensive monitoring and intelligence resources. Mira adeptly summarizes media coverage, highlights key themes and sentiment changes, and assists users in pinpointing emerging narratives while facilitating the creation of reports or briefings complete with source links. Additionally, Mira Studio offers support for reusable AI research workflows, and Mira Companion integrates helpful features into various Meltwater products. Furthermore, Mira seamlessly connects with collaboration and AI tools such as Microsoft Teams, Microsoft 365, Slack, Claude, and ChatGPT via Meltwater’s MCP server, allowing for enhanced functionality. Developers are provided with an API to enable custom integrations, ensuring that users can tailor their experience to fit specific needs. Access to features and data is contingent on the type of Meltwater subscription and the activated modules, which allows for a personalized approach to media intelligence.

Description

RunPR is a comprehensive public relations workflow platform designed for PR agencies, internal communications teams, and freelance consultants. It efficiently organizes client information, tracks pertinent news and events, researches journalists and their articles, and assists in creating customizable pitches that highlight client expertise. Teams can evaluate source support, manage drafts through an approval process, send approved communications from authenticated domains, and monitor metrics such as delivery rates, open rates, bounce rates, and media coverage. The reporting feature integrates outreach logs with media mentions and selected AI visibility insights, including references to sources and competitor coverage. Plans are structured around client accounts rather than individual user seats, providing flexibility for monitoring, unlocking contacts, drafting documents, generating reports, and conducting visibility scans. Additionally, a limited MCP connection allows for the integration of specific client information and evidence into Claude Code for further research and analysis, while ensuring that the team maintains authority over approvals and communications dispatch. This thorough approach empowers teams to optimize their public relations strategies effectively.

API Access

Has API Yes 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Model Context Protocol (MCP) Yes 
ChatGPT Yes 
Claude Yes 
Claude Code No 
Claude Duet Yes 
Claude for Legal Yes 
Meltwater Yes 
Microsoft 365 Yes 
Microsoft Teams Yes 
Slack Yes 

Integrations

Model Context Protocol (MCP) Yes 
ChatGPT No 
Claude No 
Claude Code Yes 
Claude Duet No 
Claude for Legal No 
Meltwater No 
Microsoft 365 No 
Microsoft Teams No 
Slack No 

Pricing Details

$10,000/year
Mira AI is included in Meltwater’s Starter plan, with advanced capabilities in Pro, Enterprise, and Agency tiers. Starter has an indicative starting price of $10,000 USD/year; final pricing is scoped to selected products, coverage, usage, and contract terms. Most agreements are annual with a 12-month minimum. Complex integrations, data imports, or multi-region setups may incur a one-time onboarding fee.
Free Trial Yes 
Free Version No 

Pricing Details

$149/month
Solo is $149/month and includes up to 2 client Accounts; Studio is $599/month for up to 7; Agency is $1,499/month for up to 15. Paid plans include unlimited seats, with plan-specific usage allowances. A free trial is available. The optional managed-operator service starts at $2,000/month and includes RunPR access.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Meltwater

Founded

2001

Country

United States

Website

www.meltwater.com/en/ai

Vendor Details

Company Name

Embargo Industries

Country

United States

Website

runpr.ai

Product Features

Product Features

Public Relations

Article Author Database No 
Auto-Update Media Lists No 
Campaign Management No 
Clippings Management No 
Communications Calendar No 
Contact Management No 
Digital Asset Management No 
Direct Mail Management No 
Email Distribution No 
Press Monitoring No 
Press Release Builder No 

Alternatives

Alternatives

Mira Reviews

Mira

Mira Systems