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Description

Microsoft Advertising has introduced an innovative platform named the Digital Marketing Center, which is a project from Microsoft Garage. This tool is designed to assist small and medium-sized enterprises in overseeing their digital marketing efforts, encompassing not only Microsoft Advertising but also major advertising and social media platforms such as Google Ads, Facebook, Twitter, and Instagram, thereby streamlining their marketing strategies and enhancing their online presence.

Description

Achieving excellence in performance marketing requires a balanced focus on both strategy and technology. To facilitate this, we connect you with our dedicated team of data-oriented marketers and analysts who leverage our unique, all-encompassing technology suite to design a performance marketing strategy that aligns perfectly with your objectives. Discover how Sidecar can customize an approach specifically for your needs, shifting from the traditional to the modern, from complex to straightforward, and from fragmented to cohesive. The Sidecar Technology Suite removes the obstacles associated with ad networks' native tools and interfaces, offering a seamless, retail-focused platform instead. Our team meticulously tailors every component to suit your business requirements, ensuring a fully personalized solution that propels your performance ambitions forward. Our advanced feed processing and optimization technology, Sidecar Link, guarantees that your product information is accurate, detailed, and structured to thrive across platforms like Google, Facebook, Microsoft, Amazon, and Instagram. Additionally, our campaign optimization tool, Sidecar Apex, utilizes cutting-edge automation to enhance your marketing efforts effectively. By integrating these technologies, we empower your brand to achieve unparalleled success in the digital marketplace.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Facebook Yes 
Instagram Yes 
Adobe Advertising Cloud No 
Amazon No 
BigCommerce No 
Feedonomics No 
GoDataFeed No 
Google Ads Yes 
Google Cloud Platform No 
LiveRamp No 
Microsoft 365 No 
Microsoft Advertising Yes 
Shopify No 
Speedscale No 
X (Twitter) Yes 

Integrations

Facebook Yes 
Instagram Yes 
Adobe Advertising Cloud Yes 
Amazon Yes 
BigCommerce Yes 
Feedonomics Yes 
GoDataFeed Yes 
Google Ads No 
Google Cloud Platform Yes 
LiveRamp Yes 
Microsoft 365 Yes 
Microsoft Advertising No 
Shopify Yes 
Speedscale Yes 
X (Twitter) No 

Pricing Details

No price information available.
Free Trial No 
Free Version Yes 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Vendor Details

Company Name

Microsoft

Founded

1975

Country

United States

Website

www.microsoft.com/en-us/digital-marketing-center

Vendor Details

Company Name

Sidecar

Country

United States

Website

hello.getsidecar.com

Product Features

Advertising Agency

Campaign Management No 
Collaboration No 
Document Management No 
File Sharing No 
Project Management No 
Task Management No 
Time Tracking No 

Campaign Management

Channel Management No 
Contact Database No 
Email Marketing No 
Event Triggered Actions No 
Lead Management No 
Multi-Campaign No 

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

PPC

A/B Testing No 
Account Alerts No 
Analytics / ROI Tracking No 
Bid Management No 
Budget Management No 
Campaign Management No 
Conversion Tracking No 
Google / Bing Ads No 
Keyword Research Tools No 
Keyword Tracking No 
Landing Pages / Web Forms No 
URL Builder No 

Search Engine Marketing (SEM)

A/B Testing No 
Account Alerts No 
Analytics / ROI Tracking No 
Bid Management No 
Budget Management No 
Campaign Management No 
Conversion Tracking No 
Google / Bing Ads No 
Keyword Research Tools No 
Keyword Tracking No 
Landing Pages / Web Forms No 
URL Builder No 

Social Media Advertising

Ad Buying No 
Ad Creation No 
Bulk Advertising No 
Campaign Management No 
Collaboration Tools No 
Comment / Reply Moderation No 
Digital Asset Management No 
Reporting / Analytics No 
Retargeting No 
Roles / Permissions No 

Social Media Analytics Tools

Campaign Analytics No 
Competitor Monitoring No 
Customizable Reports No 
Engagement Tracking No 
Influencer Tracking No 
Multi-Channel Data Collection No 

Social Media Management

Automated Publishing No 
Brand Tracking No 
Content Management No 
Customer Engagement No 
Multi-Account Management No 
Multi-User Collaboration No 
Post Scheduling No 
Reporting/Analytics No 
Social Media Monitoring No 

Social Media Marketing

Analytics No 
Automated Publishing No 
Contact Management No 
Content Management No 
Conversion Tracking No 
Customer Targeting No 
Keyword Filtering No 
Multi-Account Management No 
Post Scheduling No 

Product Features

Search Engine Marketing (SEM)

A/B Testing No 
Account Alerts No 
Analytics / ROI Tracking No 
Bid Management No 
Budget Management No 
Campaign Management No 
Conversion Tracking No 
Google / Bing Ads No 
Keyword Research Tools No 
Keyword Tracking No 
Landing Pages / Web Forms No 
URL Builder No 

Social Media Advertising

Ad Buying No 
Ad Creation No 
Bulk Advertising No 
Campaign Management No 
Collaboration Tools No 
Comment / Reply Moderation No 
Digital Asset Management No 
Reporting / Analytics No 
Retargeting No 
Roles / Permissions No 

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