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Description
Create limitless geofences around areas that are likely to attract foot traffic from your desired audience. Combine various factors such as frequency, IDFA lists, IP targets, geographical locations, third-party data segments, and more to enhance targeting. The reporting will detail performance across devices, domains/apps, geofences, advertisements, campaigns, and conversion metrics, providing a clear picture of your ad effectiveness. For a comprehensive understanding, consider watching our introductory video on programmatic advertising or delve deeper into our location strategy. You can achieve optimal precision in as little as 30 seconds once an app is opened or a webpage is accessed. However, if data enters the system in under 16 seconds, it may risk introducing inaccuracies due to unreliable coordinate sampling. GPS functionality is significantly affected by the need for an unobstructed line of sight and strong cellular signals, while devices often encounter challenges from interference caused by densely constructed buildings, concrete structures, or situations where numerous devices are clustered together, such as in stadiums, urban centers, or subway stations. Understanding these obstacles is crucial for effective campaign execution.
Description
In conjunction with our UTC, the demand-responsive SCOOT® kernel streamlines network management by eliminating the reliance on intricate signal plans that depend on traffic data, which quickly becomes obsolete upon collection and analysis. This traditional method of generating signal plans is not only labor-intensive but also results in diminishing effectiveness over time. Efficiently synchronizing traffic signals in a given area facilitates smoother vehicle movement through the network, ultimately enhancing the time efficiency for road users. By adapting intelligently and continuously to the changing dynamics of traffic throughout the day, SCOOT® effectively diminishes the reliance on expensive and less advanced signal plans, leading to improved traffic flow and user satisfaction. This advancement marks a significant leap forward in traffic management technology, promoting a more responsive and adaptable approach to urban mobility.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Growth Hackers
Country
United States
Website
meteora.co
Vendor Details
Company Name
TRL Software
Founded
1933
Country
United Kingdom
Website
trlsoftware.com/products/traffic-control/scoot/
Product Features
Retargeting
A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting