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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

Innovative podcast technology for both publishers and advertisers is offered by Megaphone, equipping you with advanced tools to effectively publish, monetize, and assess your podcast endeavors. - Enhance your revenue by utilizing dynamic ad insertion techniques. - Obtain valuable insights that facilitate informed strategic choices. - Ensure consistent scalability without experiencing outages or interruptions. - Benefit from exceptional support provided by our dedicated customer experience team. The Megaphone Targeted Marketplace (MTM) transforms the landscape of podcast advertising by delivering the same precise targeting and measurement capabilities found in other digital marketing platforms. Connect with your desired audience on a large scale through access to over 60,000 Nielsen audience segments. Surround your ads with premium content from top podcast creators, and design captivating advertisements tailored for the podcasting experience. Additionally, gain practical campaign insights that can significantly enhance your media strategy and drive better outcomes.

Description

Nielsen ONE serves as an all-encompassing cross-media measurement tool that offers consolidated insights into how audiences engage with linear television, streaming, and various digital platforms. By synthesizing both first-party and third-party audience data, it allows for meticulous media planning and evaluation, which in turn supports the development of tailored, impactful advertising campaigns aimed at reaching the target audience at optimal moments. This platform provides deduplicated metrics for advertisements as well as content, granting a cohesive perspective on audience behavior that aids in shaping content creation and monetization strategies. Utilizing a unique identity system, Nielsen ONE merges panel data, third-party identity details, and direct publisher connections to yield precise, person-level impressions for campaigns. Furthermore, with its capability for four-screen ad deduplication, it effectively assesses viewer engagement across a range of devices, including connected TVs, computers, and mobile phones, while also incorporating out-of-home, broadband-only, and over-the-air viewing statistics. Overall, Nielsen ONE enhances the media landscape by equipping advertisers and content creators with the insights needed to optimize their outreach efforts.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

5X Yes 
Magellan AI Yes 
Meltano Yes 
Podcastpage Yes 
Podpage Yes 
Spotai No 

Integrations

5X No 
Magellan AI No 
Meltano No 
Podcastpage No 
Podpage No 
Spotai Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Vendor Details

Company Name

Spotify

Country

Sweden

Website

megaphone.spotify.com

Vendor Details

Company Name

Nielsen

Country

United States

Website

www.nielsen.com/solutions/audience-measurement/nielsen-one/

Product Features

Podcast

Audio Editing Tools No 
Audio Recording No 
Audio to Text Transcription No 
Brand Safety No 
Create Cover Art No 
Distribution Tools Yes 
Import / Export No 
Live Broadcasting No 
Market Intelligence No 
Monetization / Advertising Management Yes 
Podcast Web Hosting Yes 
Reporting / Analytics Yes 
Sounds Effects / Music No 
Subscriber Management No 
Supports Multiple Hosts/Guests No 
Video Support No 

Alternatives

Alternatives

Megaphone Reviews

Megaphone

Spotify