Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Maximus serves as a comprehensive platform for marketing mix modeling, advanced analytics, and measurement. Constructed with R, it leverages cutting-edge machine learning and statistical techniques. The platform evaluates past marketing activities to determine their impact on sales and ROI, while also forecasting future outcomes. It offers both automated and manual modeling options, enhanced by a recommender system that identifies the best-fitting models. Users can easily compare various models and adjust variables as needed. Additionally, it allows for the categorization of variables, including media, promotions, and seasonal effects. Detailed reports and visual charts illustrate the contributions to sales, making it a valuable tool for marketers seeking data-driven insights. This combination of features ensures that marketers can make informed decisions based on robust analytics.
Description
NXG Logic Explorer is a comprehensive machine learning software designed for Windows, aimed at facilitating data analytics, predictive analytics, unsupervised class discovery, supervised class prediction, and simulation tasks. By streamlining various processes, it allows users to uncover new patterns in exploratory datasets and engage in hypothesis testing, simulations, and text mining to derive valuable insights. Among its notable features are the automatic cleaning of disorganized Excel input files, parallel feature analysis for generating summary statistics, Shapiro-Wilk tests, histograms, and frequency counts across multiple continuous and categorical variables. The software also supports the simultaneous execution of ANOVA, Welch ANOVA, chi-squared, and Bartlett's tests for various variables, while automatically creating multivariable linear, logistic, and Cox proportional hazards regression models based on a pre-set p-value criterion to filter results from univariate analyses. Overall, NXG Logic Explorer serves as a powerful tool for researchers and analysts who seek to enhance their data analysis capabilities efficiently.
API Access
Has API
API Access
Has API
Integrations
Microsoft Excel
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Sapience
Website
www.sapience.ae/marketing-mix-modeling-tool/
Vendor Details
Company Name
NXG Logic
Country
United States
Website
nxglogic.com/explorer.html
Product Features
Marketing Analytics
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
Product Features
Statistical Analysis
Analytics
Association Discovery
Compliance Tracking
File Management
File Storage
Forecasting
Multivariate Analysis
Regression Analysis
Statistical Process Control
Statistical Simulation
Survival Analysis
Time Series
Visualization