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Description
Collect essential information that is crucial across all business sectors. For participants in the payment industry, it is vital to keep abreast of major trends and obtain the latest market data to avoid falling behind. Our Market Trends platform offers a comprehensive perspective on payment insights, competitive intelligence, and industry developments. The insights include research on card performance in various markets, expert opinions on emerging topics, and detailed analyses of leading fintech companies. Market Trends delivers a streamlined, curated collection of trustworthy insights, conveniently located in one accessible platform. Reports are easily obtainable, offering insights into global markets with a focus on socio-economic factors, payment trends, and digital KPI metrics, all tailored at the local level by Mastercard teams. Additionally, the platform features filtering and benchmarking tools for card products issued by different schemes and issuers, enabling users to gain a clearer understanding of the current competitive environment while enhancing their strategic decision-making capabilities.
Description
Our leading platform provides continuous tracking of 16 essential brand health metrics, delivering advanced, in-depth insights to enhance your brand development. This tool assists in analyzing and comparing your performance against your objectives, rivals, and the broader market through daily brand assessments. With over 15 years of historical data that refreshes each day, you can identify trends, achievements, and potential opportunities. Evaluate your performance in relation to your primary competitors and quickly respond to shifts in how your brand is perceived. YouGov BrandIndex not only supplies over 15 years of historical brand insights but is also a part of our continuously expanding repository of interconnected intelligence. By monitoring your brand health with YouGov BrandIndex, you can seamlessly integrate with YouGov's other services for a comprehensive understanding of your audience, enabling you to strategize effectively, investigate online behaviors, launch campaigns, and more. This persistent access to daily data in our brand tracking platform empowers you to notice changes as they happen, ensuring you stay ahead in the competitive landscape. Ultimately, an informed strategy leads to sustainable growth and enhanced brand loyalty.
API Access
Has API
API Access
Has API
Integrations
Quantera.ai
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Mastercard
Founded
1966
Country
United States
Website
www.mastercardservices.com/en/solutions/mastercard-market-trends
Vendor Details
Company Name
YouGov
Founded
2000
Country
United Kingdom
Website
business.yougov.com/product/brandindex
Product Features
Competitive Intelligence
Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Website Monitoring
Product Features
Competitive Intelligence
Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Website Monitoring