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Average Ratings 0 Ratings

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features
design
support

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Description

Markight serves as a powerful retention marketing solution designed to enhance your eCommerce operations by effectively analyzing customer data. You can create marketing, advertising, and promotional strategies that align with your customers' purchasing behaviors. By taking into account elements like pricing, historical sales, and various product categories, you can refine your sales approach. Additionally, the platform utilizes advanced data science technology to categorize customers and empower data-informed decisions tailored to specific customer segments. It streamlines KPI Monitoring by compiling and presenting diverse business data sources in a visual format. As a customer data analytics platform and data-driven marketing instrument, Markight equips marketing and sales leaders to make timely and informed choices about customer engagement. With the integration of customer bundling techniques, data science, and artificial intelligence, Markight assists organizations in pinpointing their most valued customers and implementing strategies for retention. This comprehensive approach not only enhances customer loyalty but also drives sustainable growth by fostering deeper connections with your audience.

Description

Begin your journey today by gathering customer data through valid opt-ins using the leading customer data and e-consent management platform. We cater to various sectors such as Pharma & Life Sciences, where you can collect GDPR-compliant opt-ins and initiate multi-channel communication with healthcare professionals to broaden your outreach. Enhance your sales conversion rates by engaging in excellent multi-channel interactions tailored to customer preferences. In the Financial Services sector, you can maintain control and safeguard personal data shared with third parties, ensuring compliance with regulations while bolstering your reputation. Our offerings are designed to maximize the utility of your data, focusing on personal data management and GDPR compliance through our e-consent management platform. We assist in managing personal data and consent across various channels, providing services to effectively collect and utilize personal data. Collaborating with our partners, our technology empowers organizations to process personal data in a relevant and compliant manner, ensuring your data management strategies are not only effective but also trustworthy. With our platform, you can take a significant step towards enhancing customer engagement and data integrity.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

€250 per month
Free Trial No 
Free Version No 

Pricing Details

$750 per month
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Markight

Country

Germany

Website

markight.com

Vendor Details

Company Name

OptInsight

Founded

2018

Country

Netherlands

Website

www.opt-insight.com

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Product Features

Consent Management Platforms

Additional Users / Permissions No 
Automatic Cookie-Blocking No 
CCPA Compliance No 
CMS Integration No 
Cookie Crawling No 
Design/Branding Customization No 
Fingerprinting No 
GDPR Compliance No 
IAB Compliance No 
Reporting / Analytics No 
Responsive Design No 
Subdomains Compatibility No 
Tag Manager Integration No 
Whitelabel Solution No 

Customer Data Platforms (CDP)

Behavioral Analytics Yes 
Campaign Management Yes 
Customer Profiles Yes 
Customer Segmentation Yes 
Data Integration Yes 
Data Matching Yes 
GDPR Compliance Yes 
Personalization Yes 
Predictive Modeling Yes 

Dashboard

Annotations No 
Data Source Integrations Yes 
Functions / Calculations Yes 
Interactive No 
KPIs Yes 
OLAP No 
Private Dashboards Yes 
Public Dashboards No 
Scorecards No 
Themes No 
Visual Analytics Yes 
Widgets No 

GDPR Compliance

Access Control Yes 
Consent Management Yes 
Data Mapping Yes 
Incident Management No 
PIA / DPIA No 
Policy Management Yes 
Risk Management Yes 
Sensitive Data Identification Yes 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles Yes 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

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