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Average Ratings 0 Ratings

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ease
features
design
support

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Description

Lefty serves as a premier influencer marketing platform tailored for prominent lifestyle brands, enabling brands and agencies to effectively oversee high-performing influencer initiatives. The platform offers tools for discovering and qualifying talent, managing relationships, automating campaign reporting, measuring performance, and conducting competitive analysis. Users can search for influencers using keyword queries and filters based on demographics, geography, and interests. Additionally, it allows for the ranking of search results according to audience size, engagement rates, and relevance. Influencers can be assessed based on their ratio of fake followers, audience insights, and engagement statistics. Furthermore, Lefty helps brands identify influencers that resemble their current ambassadors, enhancing their marketing strategies and outreach efforts. By leveraging data-driven insights, brands can make informed decisions to optimize their influencer collaborations.

Description

Within the Pontiac Intelligence console, you can create audiences that are highly customizable based on unique device IDs linked to smartphones. You have the flexibility to include numerous specific details when defining your audience. Pontiac Intelligence provides access to an extensive library of over 350,000 audience segments that can be seamlessly integrated into your marketing campaigns. You can also connect a comprehensive range of third-party audiences to enhance your targeted efforts. If you're aiming to reach individuals who have shown interest in various activities or lifestyles through their online behavior, our thousands of behavioral segments can help you achieve that. For example, you can target job seekers in the entertainment sector, individuals searching for school supplies, or those earning between $50,000 and $75,000 annually. Additionally, you might want to reach consumers interested in specific products, like teeth-whitening strips. With pre-packaged audiences readily available, you can efficiently tailor your campaigns to meet your specific marketing goals and objectives. The possibilities for audience segmentation are virtually limitless, allowing for highly effective targeting strategies.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Google
Microsoft 365
OpenX
PubMatic
Yahoo Search

Integrations

Google
Microsoft 365
OpenX
PubMatic
Yahoo Search

Pricing Details

$590 per month
Free Trial
Free Version

Pricing Details

$25 per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Lefty

Founded

2015

Country

France

Website

lefty.io

Vendor Details

Company Name

Pontiac Intelligence

Country

United States

Website

pontiac.media/platform.html

Product Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Product Features

Alternatives

Alternatives

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