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Description

Lefty serves as a premier influencer marketing platform tailored for prominent lifestyle brands, enabling brands and agencies to effectively oversee high-performing influencer initiatives. The platform offers tools for discovering and qualifying talent, managing relationships, automating campaign reporting, measuring performance, and conducting competitive analysis. Users can search for influencers using keyword queries and filters based on demographics, geography, and interests. Additionally, it allows for the ranking of search results according to audience size, engagement rates, and relevance. Influencers can be assessed based on their ratio of fake followers, audience insights, and engagement statistics. Furthermore, Lefty helps brands identify influencers that resemble their current ambassadors, enhancing their marketing strategies and outreach efforts. By leveraging data-driven insights, brands can make informed decisions to optimize their influencer collaborations.

Description

Expand your social media following by collaborating with influencers from around the globe. Form partnerships with other brands for mutual promotion to enhance visibility. Monitor all online mentions of your brand alongside those of your competitors. Engage in social listening across news outlets, blogs, forums, and various social media channels. Conduct thorough audits of influencer accounts to assess the authenticity of their followers and their engagement rates, ensuring they align with your brand's identity. Evaluate YouTube channels by analyzing subscriber metrics and engagement statistics to determine their compatibility with your brand. Review TikTok accounts for active engagement and follower information to identify suitable influencers for your brand representation. Continuously measure engagement rates across YouTube, Facebook, Instagram, and Twitter to guarantee that your audience remains engaged and connected, ultimately fostering a thriving online community. Additionally, regularly revisit your strategies to adapt to changing trends and audience preferences.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

$590 per month
Free Trial No 
Free Version No 

Pricing Details

$25 per month
Free Trial No 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based No 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Vendor Details

Company Name

Lefty

Founded

2015

Country

France

Website

lefty.io

Vendor Details

Company Name

Phlanx Global

Founded

2017

Country

Australia

Website

phlanx.com

Product Features

Influencer Marketing

CRM Yes 
Campaign Management Yes 
Faceted Search / Filtering Yes 
Influencer Discovery Yes 
Payment Tracking No 
ROI Tracking Yes 
Social Media Monitoring Yes 

Social Media Marketing

Analytics Yes 
Automated Publishing No 
Contact Management Yes 
Content Management Yes 
Conversion Tracking No 
Customer Targeting Yes 
Keyword Filtering Yes 
Multi-Account Management No 
Post Scheduling No 

Product Features

Influencer Marketing

CRM No 
Campaign Management No 
Faceted Search / Filtering Yes 
Influencer Discovery Yes 
Payment Tracking No 
ROI Tracking No 
Social Media Monitoring Yes 

Alternatives

Alternatives