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Description
Lead Recorder is a website lead attribution tool built to help businesses see the exact source behind every form submission, phone call, and booked appointment. Instead of showing abstract analytics metrics, the platform presents each lead in a simple live feed with plain-English details about where the person came from and what they did before converting. Users can see whether a lead came from Google Ads, organic search, Facebook Ads, direct traffic, referrals, or another source. Lead Recorder also captures the search term when available, the landing page, every page visited, time spent on each page, device information, and the final conversion action. The tool is installed with one script tag and works across WordPress, Webflow, Squarespace, Wix, Shopify, Calendly, and custom websites. It does not use cookies, which helps simplify setup and avoids the need for extra consent banners in many cases. Agencies can use Lead Recorder to prove campaign ROI to clients without relying on GA4 screenshots or complicated reporting dashboards. Business owners can use it to understand whether their ad spend, SEO, and website traffic are turning into real leads. With free and paid plans, Lead Recorder gives teams a practical way to connect marketing activity with actual customer inquiries.
Description
Optibase serves as a platform for A/B testing and optimizing conversion rates for various websites, including those built on Webflow and WordPress. Marketers and developers can utilize this tool to design, execute, and analyze split tests on entire pages or specific elements, as well as conduct multivariate and URL-based tests that compare different variations of a page. The inclusion of heatmaps and session recordings allows teams to track user interactions, such as clicks and scrolling patterns, facilitating an understanding of visitor behavior. Additionally, features for personalization and audience targeting enable the creation of customized web experiences that cater to specific user groups. Users can also monitor conversion rates to assess the effectiveness of different variants and measure overall results. Management of experiments is conveniently conducted through Optibase's web dashboard, along with its integration via a Webflow app or WordPress plugin, while script-based installation accommodates other types of website builders as well. This platform is designed for marketers, growth teams, agencies, and developers keen on exploring visitor behavior, testing modifications to their sites, and leveraging the insights gained from experiments to inform updates aimed at enhancing conversions. With its comprehensive set of features, Optibase empowers users to make data-driven decisions that foster growth and improve website performance.
API Access
Has API
No
API Access
Has API
Yes
Screenshots View All
No images available
Integrations
Amplitude
No
Google Analytics
No
Google Cloud BigQuery
No
Google Tag Manager
No
Mixpanel
No
Model Context Protocol (MCP)
No
PostHog
No
Stripe
No
Webflow
No
WordPress
No
Integrations
Amplitude
Yes
Google Analytics
Yes
Google Cloud BigQuery
Yes
Google Tag Manager
Yes
Mixpanel
Yes
Model Context Protocol (MCP)
Yes
PostHog
Yes
Stripe
Yes
Webflow
Yes
WordPress
Yes
Pricing Details
$19/month
Free Trial
Yes
Free Version
Yes
Pricing Details
$79/month
The free plan supports up to 10,000 tested users and one active test. Paid plans start with Basic at $79/month or $790 billed annually; Business is $159/month, and Professional is $319/month.
Free Trial
No
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Lead Recorder
Founded
2026
Country
Australia
Website
www.leadrecorder.com
Vendor Details
Company Name
Optibase
Website
www.optibase.io
Product Features
Marketing Attribution
Attribution Modeling
No
Audience Segmentation
No
Conversion Tracking
No
Cross-Channel Attribution
No
Customer Journey Mapping
No
Multi-Touch Attribution
No
Predictive Analytics
No
ROI Tracking
No
Product Features
AB Testing
Audience Targeting
No
Campaign Segmentation
No
Funnel Analysis
No
Heatmaps
No
Landing Pages / Web Forms
No
Multivariate Testing
No
Split Testing
No
Statistical Relevance Analysis
No
Surveys
No
Test Scheduling
No
Visual Editor
No
