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Description
An all-encompassing advertising solution that integrates an ad server, ad exchange, SSP, and DSP features is available to enhance your marketing strategy. You can utilize various location parameters such as country, city, latitude and longitude, and IP range for precise targeting. Manage your campaigns effectively by scheduling the specific days and times they are active. Reach your audience on both websites and mobile apps, or either platform as needed. Re-engage users who have previously shown interest in your products or services to strengthen your brand connection. When user data is available from the publisher or exchange, you can precisely target the appropriate user demographics. Understanding your users' device brands, models, and operating systems can significantly assist in identifying your target audience. Employ industry-standard categories based on user interests to discover potential customers who align with your offerings. Create personalized ad categories to better segment and engage your audience. You can select from a variety of ad formats, including static, animated, expandable, interactive, and interstitial banners. Tailor ads for your app wall, content wall, content stream, and newsfeed to enhance user experience. Additionally, you can integrate video ads directly or layer them in-stream using VAST tags to create dynamic advertising opportunities. By leveraging in-banner video, you can further optimize your revenue potential while engaging your audience effectively. The versatility of this platform allows for innovative ad strategies that can adapt to your specific needs.
Description
RedLotus serves as a bridge between advertisers and their target audiences across various devices, facilitating large-scale connections. We offer premium digital advertising and branded content distribution solutions that prioritize brand safety, utilizing insights gathered from a combination of first, second, and third-party data. With our adaptable service offerings, advertisers, brands, and content creators can effectively convey relevant and compelling messages to consumers on all platforms, including advanced TV, display, mobile, and tablets. Our comprehensive unified platform ensures direct, efficient, and impactful connections, enhancing results for both advertisers and publishers. Additionally, we actively address issues of fraud and malvertising within our ecosystem. By employing distinctive detection algorithms and leveraging data from reputable third-party verification partners, we maintain consistent quality for both supply and demand partners, ultimately fostering a trustworthy advertising environment. This commitment to integrity helps bolster confidence among all participants in the marketplace.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
$5,000
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Kritter Software Technology
Founded
2013
Country
India
Website
kritter.in/ad-trading-stack
Vendor Details
Company Name
RedLotus
Founded
2019
Country
China
Website
redlotus.com/programmatic/
Product Features
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization
Product Features
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization
