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features
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Description

Successful sales and marketing initiatives begin with targeting the appropriate accounts. Keyplay revolutionizes the process of identifying your ideal customer profiles (ICPs), allowing you to prioritize your market effectively and monitor account signals seamlessly. Keyplay is an innovative account-based marketing (ABM) tool tailored for B2B organizations seeking to pinpoint and connect with high-value target accounts. By utilizing intent data, firmographics, and sophisticated AI-powered analytics, Keyplay provides businesses with the capability to uncover and prioritize their ICPs, enhancing the effectiveness of both marketing and sales strategies. The platform simplifies the creation of account lists and the implementation of tailored outreach techniques, ultimately enabling companies to boost lead generation, shorten sales cycles, and achieve revenue growth with remarkable accuracy. Furthermore, this approach fosters a deeper understanding of customer behavior, allowing businesses to adapt and refine their strategies for even greater success.

Description

Customized lead profiles designed specifically for IT Security sectors, such as Endpoint Protection, Firewalls, and Secure Gateways, utilize distinct industry-oriented filters including Keywords, Skillsets, and Technologies. These profiles are meticulously curated by experts in the IT Security field to ensure maximum relevance. With the "Heat Index" AI Engine, which employs advanced data science techniques to produce unique relevance scores, the system indexes and scrutinizes a vast array of data sources, totaling over 100 million web and social media pages. Each lead is assigned a Heat Index score that aligns with your specific IT security niche and area of expertise, ensuring comprehensive and accurate information. This innovative approach enables Account-Based Marketing by deeply mining contacts, resulting in human-verified leads that are guaranteed to be 100% complete, over 95% accurate, and continuously refreshed. Furthermore, the platform includes high-potential accounts across various critical industry verticals, facilitating the creation of robust Named Accounts Lists within the IT Security landscape. By leveraging profound sales intelligence regarding the roles of key Economic Sponsors and Influencers, businesses can expedite the closing of deals and enhance their overall sales efficiency. Ultimately, this system not only streamlines the lead generation process but also empowers organizations to strategically target the right prospects.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

HubSpot CRM Yes 
HubSpot Customer Platform Yes 
HubSpot Sales Hub Yes 
Salesforce Yes 

Integrations

HubSpot CRM No 
HubSpot Customer Platform No 
HubSpot Sales Hub No 
Salesforce No 

Pricing Details

$12,000/year
Free Trial No 
Free Version Yes 

Pricing Details

No price information available.
Free Trial Yes 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Keyplay

Country

United States

Website

keyplay.io

Vendor Details

Company Name

RightLeads

Founded

2008

Country

United States

Website

rightleads.io

Product Features

Account Based Marketing

Analytics No 
Campaign Personalization No 
Customer Segmentation No 
Engagement Monitoring No 
Lead Nurturing No 
Lead Scoring No 
Progress Tracking No 
Prospecting Tools No 
Target Account Identification No 

Product Features

Account Based Marketing

Analytics No 
Campaign Personalization Yes 
Customer Segmentation Yes 
Engagement Monitoring No 
Lead Nurturing No 
Lead Scoring No 
Progress Tracking No 
Prospecting Tools Yes 
Target Account Identification Yes 

Alternatives

Alternatives

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