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Description
Innovid is the sole independent omni-channel platform designed specifically for television that integrates advertising, creative, and analytics. This comprehensive platform allows for personalized, served, and measured advertising across various media, including TV, video, display, audio, and social channels, all within a unified system. By leveraging data, Innovid enhances the personalization and effectiveness of ad delivery across the broadest range of market channels, ensuring a seamless connection of all media types and superior advertising experiences throughout the audience journey. Serving a diverse clientele of brands, agencies, and publishers, Innovid operates from more than twelve offices strategically located across the Americas, Europe, and the Asia Pacific region, reinforcing its global presence and reach in the advertising landscape. This innovative approach positions Innovid as a leader in transforming how advertisers engage with audiences in a dynamic and integrated manner.
Description
tvScientific is an innovative connected TV advertising platform focused on delivering performance metrics and measurable outcomes akin to digital advertising, allowing brands and marketers to execute, assess, and fine-tune television campaigns with the same level of accuracy previously reserved for search and social media. Utilizing advanced proprietary identity technology and AI-driven optimization, this platform provides advertisers with direct access to high-quality CTV inventory, precise audience targeting, and consolidated campaign dashboards, along with real-time analytics and detailed attribution that links TV ad exposure to concrete results such as sales and conversions, rather than merely counting impressions. Designed with a self-serve interface that resonates with digital marketing professionals, tvScientific empowers users to manage their targeting, inventory, pacing, and key performance indicators across various media channels, enabling them to optimize their campaigns for specific goals while ensuring transparency in tracking effectiveness and impact across all devices. Additionally, this approach not only enhances campaign performance but also fosters a deeper understanding of audience behaviors and preferences, ultimately driving more impactful advertising strategies.
API Access
Has API
API Access
Has API
Integrations
LiveRamp
Adobe Acrobat
Airbridge
Branch
Celtra
DV Publisher Suite
Google Tag Manager
Invoca
MINT
MSIGHTS
Integrations
LiveRamp
Adobe Acrobat
Airbridge
Branch
Celtra
DV Publisher Suite
Google Tag Manager
Invoca
MINT
MSIGHTS
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Innovid
Country
United States
Website
www.innovid.com
Vendor Details
Company Name
tvScientific
Country
United States
Website
www.tvscientific.com
Product Features
Video
Analytics
Brand Overlay
Bulk Uploading
Closed Captions
Mobile Screen Support
Privacy Options
Social Sharing
Video Looping
Video Streaming
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization
Product Features
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization
