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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Infor Omni-channel Campaign Management acts as a unified marketing database solution designed for the strategic planning, implementation, and assessment of permission-based marketing initiatives across various channels. Enhance customer engagement and foster loyalty through a user-friendly, all-encompassing, and adaptable platform that empowers you to respond from any device while delivering immediate insights. Achieve greater precision in targeting your audience by developing queries and segmentation strategies that leverage demographic and transactional information, campaign histories, model scores, and additional criteria to showcase the most appealing offers. Utilizing sophisticated data mining techniques, this solution employs profiles, influences, trends, Bayes probabilities, and cluster analysis to generate scoring metrics. Furthermore, the analytics are presented in a straightforward interface equipped with drill-down features, allowing for in-depth exploration of data within an OLAP reporting framework, ensuring users can gain valuable insights effortlessly. This comprehensive approach not only streamlines campaign management but also enhances overall marketing effectiveness.

Description

Experience an intuitive drag-and-drop editor, along with responsive templates for emails and landing pages, coupled with sophisticated segmentation and logic tailored for nurturing campaigns—plus features for lead scoring and tracking unidentified visitors. With 16 years of expertise, we have achieved an unparalleled balance of simplicity and power. Our platform seamlessly integrates with numerous partners, including Salesforce, allowing you to input your data and be operational in under 30 minutes—completely error-free. There's no need for an integration partner or lengthy multi-week projects here. Benefit from robust analytics right from the start, while enhancing them through straightforward custom adjustments when necessary. Additionally, monitor various metrics beyond email, including your key performance indicators. All of this is available with minimal effort on your part, making it a valuable investment for your business growth.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Salesloft
Wufoo
Zapier

Integrations

Salesloft
Wufoo
Zapier

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

$29 per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Infor

Founded

2002

Country

United States

Website

www.infor.com/products/customer-experience-suite/omni-channel-campaign-management

Vendor Details

Company Name

MakesBridge

Founded

2001

Country

United States

Website

www.makesbridge.com

Product Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Product Features

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

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