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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

XGraph represents Infillion’s pre-established identity graph that spans multiple devices, designed to maximize reach and enhance addressability for the modern, connected consumer. By integrating accurate location data signals alongside distinct connected device identifiers, XGraph facilitates comprehensive audience segmentation and precise attribution. Drawing from Gimbal’s exclusive location panel and TrueX’s access to distinctive CTV audiences, XGraph boasts over 30% more CTV IDs compared to a typical digital graph, positioning it as one of the largest and most comprehensive cross-device graphs available on the open internet. This powerful tool links mobile, tablet, desktop, laptop, and connected TV devices to both individuals and households, all while adhering to a privacy-centric approach. Key features include universal frequency capping at the user level, audience extension, and lookalike modeling informed by user consumption patterns, along with sophisticated retargeting capabilities that span across devices. Additionally, XGraph's innovative framework allows advertisers to effectively tailor their campaigns to reach diverse segments of their audience, ensuring that marketing efforts are both impactful and respectful of user privacy.

Description

Upstack Data helps Shopify brands running paid ads recover the tracking data that browser-based tools lose. By capturing events server-side and resolving visitor identity across devices and sessions, Upstack sends cleaner first-party data to Meta CAPI, Google, and Klaviyo — so ad platforms optimize for real buyers and abandonment flows reach customers who'd otherwise look anonymous. Server-side tracking, cross-device identity resolution, multi-touch attribution, and web analytics in one tool built for DTC ecommerce. Plans start at $149/mo, with a 10-day free trial and a 60-day money-back guarantee.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

No images available

Integrations

Bing
Facebook Ads
Google Ads
Google Tag Manager
Klaviyo
Omnisend
Pinterest Ads
Shopify
Snapchat Ads
TikTok Ads
TrueTargeting
WordPress

Integrations

Bing
Facebook Ads
Google Ads
Google Tag Manager
Klaviyo
Omnisend
Pinterest Ads
Shopify
Snapchat Ads
TikTok Ads
TrueTargeting
WordPress

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

$149/month
Upstack Data Pricing

Server-side tracking, cross-device identity resolution, and multi-touch attribution — all included in every plan. Plans start at $149/mo. 10-day free trial, no contracts, cancel anytime.

Starter — $149/mo — up to 500 orders/month
Scale — $399/mo — up to 2,000 orders/month
Growth — $699/mo — up to 10,000 orders/month
Elite — $1,699/mo — up to 30,000 orders/month
Enterprise — Custom — 30,000+ orders/month

Every plan includes server-side tracking + Conversion API, cross-device identity resolution, and multi-touch attribution. Higher tiers add profit & loss reporting, channel attribution, dedicated support, and custom integrations.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Infillion

Founded

2008

Country

United States

Website

infillion.com/data/xgraph/

Vendor Details

Company Name

Upstack Data

Founded

2022

Country

United States

Website

www.upstackdata.com

Product Features

Product Features

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Alternatives

Alternatives