Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
InMarket is a dynamic marketing and analytics platform designed to assist brands in engaging consumers at the most opportune moments, utilizing insights from intent, location, both online and offline purchasing patterns, and audience data enhanced by artificial intelligence. The platform features four primary solutions that empower marketers to categorize consumers not only by their identity but also by their purchasing habits and motivations, facilitating the launch of omnichannel campaigns while assessing tangible results such as increased sales and foot traffic to stores. Through its Audiences feature, InMarket taps into first-party location information, consumer transaction behaviors, and predictive analytics to develop tailored or readily available segments for activation. Its Activation component allows brands to connect with these audiences across various devices and channels in real time, ensuring optimal timing and positioning of their messages. Furthermore, the platform's Measurement tools deliver comprehensive, AI-driven insights into the effectiveness of media efforts, allowing for real-time campaign adjustments and correlating impressions with additional conversions, ultimately refining marketing strategies for better performance. This holistic approach not only enhances consumer engagement but also supports brands in achieving their marketing objectives more efficiently.
Description
Intentsify is a B2B intent intelligence and marketing activation platform designed to help organizations identify prospective buyers, prioritize accounts, and generate qualified sales opportunities. The software analyzes approximately 1.1 trillion monthly intent signals from a network covering more than 460,000 B2B content websites. Its AI-powered intent models analyze company-specific products, messaging, and keywords to identify research activity relevant to particular solutions. Buyer intelligence capabilities provide information about purchasing interest at the account, buying group, and individual persona levels. The platform evaluates research topics, engagement patterns, and buying journey stages to help businesses identify accounts actively considering relevant products or services. Intentsify provides customizable intent-based audiences that can be activated through programmatic display, connected TV, digital audio, paid social, and other advertising channels. Its managed lead generation services include intent-activated content syndication, enhanced content syndication, and tele-verified BANT qualification. Integration capabilities deliver buyer intelligence into existing CRM, marketing automation, and customer data platforms without requiring organizations to adopt a separate application for every workflow. Intentsify also offers an MCP integration that allows compatible AI assistants to access contextual B2B intent data for automated prospect research, account prioritization, and sales and marketing activities.
API Access
Has API
No
API Access
Has API
Yes
Integrations
Adobe Marketo Engage
No
Clay
No
Convertr
No
Eloqua
No
HubSpot CRM
No
HubSpot Customer Platform
No
Integrate
No
Model Context Protocol (MCP)
No
Salesforce
No
Salesforce Marketing Cloud Account Engagement
No
Integrations
Adobe Marketo Engage
Yes
Clay
Yes
Convertr
Yes
Eloqua
Yes
HubSpot CRM
Yes
HubSpot Customer Platform
Yes
Integrate
Yes
Model Context Protocol (MCP)
Yes
Salesforce
Yes
Salesforce Marketing Cloud Account Engagement
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
InMarket
Founded
2010
Country
United States
Website
inmarket.com
Vendor Details
Company Name
Intentsify
Founded
2018
Country
United States
Website
www.intentsify.io
Product Features
Marketing Attribution
Attribution Modeling
No
Audience Segmentation
No
Conversion Tracking
No
Cross-Channel Attribution
No
Customer Journey Mapping
No
Multi-Touch Attribution
No
Predictive Analytics
No
ROI Tracking
No
Product Features
B2B Data
B2B Contact Data
Yes
B2B Intent Data
Yes
B2B Leads Data
No
B2B Marketing Data
No
Business Ownership Data
No
Company Data
Yes
Employee Data
No
Firmographic Data
No
Job Posting Data
No
Salary Data
No
Technographic Data
No
Buyer Intent
B2B Lead Generation
Yes
CRM Integration
No
Channel Attribution
Yes
Competitor Analysis
No
Content Marketing
Yes
Customer Journey Mapping
Yes
Customer Profiles
Yes
Intent Data
Yes
Lead Notifications
No
Lead Scoring
No
Lead Generation
Contact Discovery
Yes
Contact Import/Export
No
Lead Capture
Yes
Lead Database Integration
Yes
Lead Nurturing
No
Lead Scoring
No
Lead Segmentation
No
Pipeline Management
No
Prospecting Tools
No
Visitor Identification
No